
asmita chakraborty
@asmitachakraborty
I grow brands and digital communities through data-driven content, communications, and integrated marketing.
What I'm looking for
At eGov Foundation, I lead LinkedIn content, brand communications, and integrated marketing initiatives. I've grown the LinkedIn community from 55K to 76K+ followers and create performance reporting using LinkedIn Analytics and Google Analytics.
I also built and marketed ibake, a home bakery serving B2B and B2C customers, managing everything from customer acquisition and content creation to operations and product expansion.
Experience
Work history, roles, and key accomplishments
Program Associate - Brand & Communications
eGov Foundation
May 2025 - Present (1 year 6 months)
Lead end-to-end planning and execution of monthly content calendars for LinkedIn, growing the organization's community from 55K to 76K+ followers. Develop performance reports and drive internal and external communication assets.
B2B Sales & Marketing Intern
Revathi Equipment India Limited
Apr 2023 - Jun 2023 (2 months)
Supported B2B marketing initiatives through content creation, market research, and competitor analysis. Assisted in planning influencer and affiliate marketing activities and contributed to B2B sales activities.
Founder & Baker
ibake
Jan 2020 - Apr 2023 (3 years 3 months)
Founded and scaled a home-based bakery, managing end-to-end business operations, marketing, and customer experience. Executed integrated B2B and B2C marketing strategies, fulfilling 30-50 customer orders weekly.
Education
Degrees, certifications, and relevant coursework
CHRIST University
Master of Business Administration, Marketing
2023 - 2025
Pursued a Master of Business Administration with a specialization in Marketing from 2023 to 2025.
Gauhati University
Bachelor of Commerce, Commerce
2019 - 2022
Completed a Bachelor of Commerce with Honours from 2019 to 2022.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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