Ashok kumar
@ashokkumar20
Creator Growth & Engagement Specialist driving DAU/MAU growth and creator retention.
What I'm looking for
I am a results-driven Creator Growth & Engagement Specialist with 3+ years optimizing short-form video ecosystems, driving DAU/MAU growth, and managing high-retention creator partnerships. I build data-backed engagement strategies, create Power BI dashboards, and moderate large content volumes while collaborating cross-functionally to refine product and KPI alignment.
I have a track record of boosting engagement and watch time through trend analysis and campaign optimization, achieving 90%+ creator retention and measurable increases in DAU and retention metrics. I prioritize clear reporting, multilingual content oversight, and scalable community-quality processes to support high-growth platforms.
Experience
Work history, roles, and key accomplishments
Creator Growth Specialist
Verse Innovation Pvt. Ltd.
Nov 2021 - Jun 2025 (3 years 7 months)
Managed and optimized creator partnerships across short-video platforms, driving 25% DAU growth and 90%+ creator retention while increasing watch time by 18% through data-driven engagement strategies.
Education
Degrees, certifications, and relevant coursework
SIRTS, Bhopal
Bachelor of Engineering, Computer Science
2015 - 2019
Grade: CGPA: 7.11
Completed a Bachelor of Engineering in Computer Science with a CGPA of 7.11 from SIRTS, Bhopal between 2015 and 2019.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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