Ashley Knights
@ashleyknights
Product development and production specialist driving luxury merchandise launches with end-to-end execution.
United StatesWhat I'm looking for
I am a production and product development professional with 4+ years managing end-to-end post-production and merchandise launches across global markets. I excel in packaging development, vendor coordination, quality control, and ensuring premium brand presentation for luxury beauty and fashion.
At Universal Music Group / Famehouse I managed workflows for high-profile global merchandise launches, owned sample tracking, QA inspections, SKU creation, PO processing, and vendor compliance using SAP, Microsoft Dynamics, OPA, and Monday.com. I partner cross-functionally with Creative, Brand, Ecommerce, Retail, and Logistics teams to deliver on tight timelines and improve approval turnaround and workflow efficiency.
I bring hands-on experience supporting production-adjacent creative operations, digital asset management, assortment planning, and commercial analysis. I prioritize attention to detail, cultural awareness for international execution, and measurable process improvements that uphold luxury standards.
Experience
Work history, roles, and key accomplishments
Senior Production Coordinator
Famehouse, Universal Music Group
Aug 2021 - Present (4 years 7 months)
Manage end-to-end production workflows for global merchandise launches, improving approval turnaround and ensuring luxury-quality packaging, QA, and on-time delivery across DTC, retail, tour, and pop-up channels.
Production Coordinator
Universal Music Group (Bravado)
Aug 2021 - Present (4 years 7 months)
Led post-production merchandise launches for high-profile artists, ensuring packaging, design direction, and brand standards compliance while coordinating launches across domestic, EMEA, and overseas partners to meet tight deadlines.
Marketing Intern (Production & Creative Ops)
Universal Music Group / Def Jam
Apr 2023 - Dec 2023 (8 months)
Coordinated creative assets, approvals, and version control to maintain brand-aligned premium presentation and readiness across campaigns and product-related materials.
Marketing Intern
Universal Music Group
Apr 2023 - Dec 2023 (8 months)
Organized campaign assets and documented performance metrics to identify trends and provide actionable optimization recommendations, supporting creative team deliverables and content rollouts.
Fashion Merchandising Intern
JBIER Inc.
Jun 2021 - Aug 2021 (2 months)
Supported assortment planning, pricing analysis, and seasonal curation; developed mood boards and CAD visuals to communicate product stories and enhance digital product presentation.
Education
Degrees, certifications, and relevant coursework
University of Maryland, College Park
Bachelor of Arts, Communication
Bachelor of Arts in Communication with a concentration in Public Relations focusing on brand communication, consumer behavior, and media strategy.
University of Maryland
Bachelor of Arts, Communication
Completed a Bachelor of Arts in Communication with studies in public relations, journalism research and analysis, and case studies.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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