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Anuparna Maitra

@anuparnamaitra

Digital Marketing Intern at BASSETTI Group, supporting SEO and content initiatives while developing practical marketing strategies.

India

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What I'm looking for

I'm seeking opportunities in Digital Marketing, SEO, Social Media Marketing, Performance Marketing, Growth Marketing, Lead Generation, Business Development, or Client Acquisition. I want to improve brand visibility, generate qualified leads, strengthen client acquisition, and support measurable business growth.

At BASSETTI Group, I support digital marketing initiatives across content, SEO, social media, and digital research. I also assist with competitor research, content planning, and digital presence analysis.

My project work has included SEO audits, social media and content strategies, and lead-generation recommendations for businesses including DreamzCMMS and RestoNXT. At S.K. Technology, I led execution of government and skill development projects, including Utkarsh Bangla, NATS, NAPS, and NSDC.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Intern

Current

BASSETTI Group

Apr 2026 - Present (6 months)

Supporting digital marketing initiatives involving content, SEO, social media, digital research, audience engagement, and growth-oriented marketing activities. Assisting with competitor research, content planning, digital presence analysis, and marketing strategy development.

SEO Social Media Marketing Content Strategy Digital Research Audience Engagement Competitive Analysis

Manager - Projects (Business Development & Sales)

S.K. Technology

Sep 2025 - Jan 2026 (4 months)

Led execution of government and skill development projects including Utkarsh Bangla, NATS, NAPS, and NSDC. Coordinated with government authorities, industry stakeholders, and training partners to support seamless project delivery.

Business Development Client Coordination Lead Generation Project Management Government Projects Reporting

Market Expansion Specialist

Drones Tech Lab (RC Hobbytech Solution Pvt Ltd)

Jan 2024 - Jan 2025 (1 year)

Designed and implemented market expansion strategies to drive revenue growth and strengthen market presence. Generated leads through cold calling, email campaigns, networking, and business opportunity research.

Market Expansion Lead Generation Cold Calling Email Marketing Networking Business Development Brand Positioning

Sales & Administration Support Executive

Genius Vibe Software Pvt Ltd

Jan 2017 - Jan 2024 (7 years)

Managed CRM systems, sales pipelines, and client databases to streamline business operations. Conducted competitor analysis and prepared performance reports to support strategic decision-making.

CRM Sales Pipeline Management Competitive Analysis Reporting Client Database Management Sales Support

B2B Telesales Executive

OLA Cabs (ANI Technologies)

Jan 2016 - Jan 2017 (1 year)

Executed B2B sales strategies and onboarded business clients. Built strong client relationships and contributed to revenue growth through effective communication.

B2B Sales Telesales Customer Relationship Management Communication Skills Revenue Growth