Anna SC
@annasc
Digital Marketing Specialist with expertise in communication strategies.
What I'm looking for
As a seasoned Digital Marketing Specialist and Communication Specialist, I bring over 5 years of experience in driving successful marketing campaigns across various sectors, particularly in B2B environments. My current role as a Digital Marketing Analyst & Project Manager at TeamSystem allows me to leverage my skills in planning and managing multi-channel marketing campaigns, ensuring that projects are delivered on time and within budget.
Throughout my career, I have successfully collaborated with cross-functional teams to optimize advertising budgets and enhance customer advocacy. My analytical mindset enables me to conduct thorough performance analyses, ensuring that marketing efforts align with business objectives. I have a proven track record of improving customer satisfaction and driving brand awareness through innovative strategies and effective communication.
Experience
Work history, roles, and key accomplishments
Digital Marketing Analyst & Project Manager
TeamSystem
Dec 2024 - Present (7 months)
Planned and managed multi-channel marketing campaigns, including events, webinars, and partnerships. Conducted budgeting activities and controlled project deadlines, while also performing performance analysis and market context evaluations.
Digital Marketing Manager
Workinvoice @Generalfinance
Jan 2021 - Dec 2024 (3 years 11 months)
Managed and optimized advertising budgets while driving analysis and reporting on campaign performance. Collaborated with cross-functional teams including creative, product, and analytics to align marketing efforts with business objectives and customer needs.
Digital Marketing Consultant
Various Clients
Jan 2018 - Jan 2021 (3 years)
Planned and revised digital marketing campaigns and marketing strategies for B2B and B2C clients in the finance industry. Provided social media strategy and content marketing support, along with reports and performance analysis.
Web Marketing Specialist
Banca Ifis
Jan 2017 - Dec 2017 (11 months)
Managed social media and community engagement, and gained experience in writing and revising press releases, newsletters, and white papers. Executed brand awareness and lead generation campaigns, and performed reports and performance analysis.
Communication Specialist
Nexi
May 2015 - Jan 2017 (1 year 8 months)
Managed social media and community engagement, and provided customer advising and care. Gained experience in writing and revising press releases, newsletters, and white papers, while also conducting brand awareness campaigns and sentiment analysis.
Education
Degrees, certifications, and relevant coursework
University of Parma
Master ’s Degree in Journalism and Publishing, Journalism and Publishing
Completed a Master's Degree in Journalism and Publishing. Gained expertise in various aspects of journalism and publishing, preparing for a career in the field.
University of Bologna
Bachelor Degree in Communication Science, Communication Science
Obtained a Bachelor's Degree in Communication Science. Focused on understanding communication theories and practices, building a foundation for future studies and career.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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