Ankita Ghosh

As a Content Marketing Manager in Ideas2It, I developed and implemented a comprehensive content marketing strategy aligned with brand goals and audience needs, ensuring a consistent and targeted approach across all channels. By managing the content calendar, I oversaw the timely delivery of content and collaborated closely with designers, SEO specialists, and product marketers to produce high-quality, optimized materials. I supported integrated marketing campaigns with compelling content tailored for web, email, and social platforms. Additionally, I conducted keyword research and applied SEO best practices to boost organic visibility. When needed, I also managed freelance writers and agencies to maintain content quality and workflow efficiency.

I am a dedicated Senior Content Writer with extensive experience in content marketing and strategy, currently working at Strata. My role involves managing all aspects of content creation, including blogs, ebooks, and investor decks, while collaborating with various teams to enhance performance metrics. I successfully strategized and executed the launch of a 'knowledge hub,' working closely with design and web teams to ensure its effectiveness.

Previously, I served as a Senior Content Strategist at Greatwell and Merandi Global, where I handled brand strategy and content marketing across multiple channels. My experience includes planning offline marketing events to boost visibility and working with stakeholders globally to drive marketing growth. I have a proven track record of creating high-level strategies that improve marketing efforts and enhance brand presence.

Additionally, I have also worked with Value Leaf Services as a Content Executive, Cloud Odyssey as a freelance content writer, and the Dream On Me Family as a Consultant. Furthermore, I have also worked with brands like Cognixia and Hyqoo as a freelance content writer developing their social media strategies, content calendars, and social media posts.

Throughout my career, I have been recognized for my ability to lead content creation and design management for various projects, including ebooks and whitepapers. My commitment to excellence has earned me accolades such as Employee of the Month at Altudo for generating significant marketing-qualified leads through innovative campaigns.