Open to opportunities

Andres Hoberman

@andreshoberman

Message

Senior software engineer building reliable backend platforms for customer data workflows and SaaS campaigns.

Finland

Message

What I'm looking for

I’m looking to build backend platforms that help teams turn customer data into reliable, observable workflows—improving activation reliability, performance, and operational clarity in a product-focused environment.

I’m a Senior Software Engineer with 10+ years of experience building backend platforms, marketing data systems, and customer-facing SaaS products. I specialize in turning customer data into practical, reliable workflows—especially for data activation, campaign execution, reporting APIs, and workflow automation—across distributed systems in production.

In my recent roles, I built event-driven services with Kafka, PostgreSQL, Redis, and AWS, strengthened idempotency and retry behavior to improve consistency, and enhanced observability using OpenTelemetry, Datadog, and structured logging. I’ve also improved performance and operations outcomes, including reducing average dashboard load time by 24% and cutting support escalations by 28% through better error visibility and internal review tooling.

Experience

Work history, roles, and key accomplishments

Current

Senior Software Engineer

Current

Hightouch

Jan 2024 - Present (2 years 6 months)

Built backend services and APIs for customer data activation and multi-tenant marketing workflows. Developed event-driven processing with Kafka and improved reliability, observability, and reporting performance using PostgreSQL, Redis, AWS, and OpenTelemetry/Datadog.

Python fastAPI Kafka PostgreSQL Redis AWS Background Jobs Event Driven Systems Observability OpenTelemetry Datadog React Next.js

Senior Backend Engineer

Customer.io

Jan 2021 - Dec 2023 (2 years 11 months)

Developed backend services for campaign journeys, audience segmentation, and message delivery workflows. Implemented retry/validation for failed events and improved reliability and operational visibility with dashboards, centralized logging/tracing, and alerting.

Python PostgreSQL Redis AWS Audience Segmentation Data Validation Retry Workflows Dashboards Logging Traces Service Health Dashboards

Backend Software Engineer

Supermetrics

Jul 2018 - Nov 2020 (2 years 4 months)

Built backend services for marketing data ingestion, connector workflows, and reporting automation. Improved PostgreSQL data models and query performance, and supported asynchronous processing, integrations, and deployment reliability.

Python Django PostgreSQL REST APIs Asynchronous Docker CI CD Workflows

Software Engineer

Futurice

Jul 2015 - Jun 2018 (2 years 11 months)

Developed backend services and web application features for client-facing SaaS products and internal operational platforms. Implemented REST APIs and integrations using Python, JavaScript, PostgreSQL, and AWS, and contributed to frontend dashboards and cloud migration/deployment automation.