Andre Marinho
@andremarinho
Senior Data Analyst specializing in marketing analytics and predictive modeling.
What I'm looking for
With over 6 years of experience as a Senior Data Analyst, I excel in translating complex data into strategic business insights. My expertise lies in marketing analytics, SQL, Python, and data modeling, where I focus on predictive modeling, automation, and BI solutions. I have a proven track record of driving data-informed decision-making, optimizing growth strategies, and enhancing operational efficiency.
Currently, I work as an Analytics Consultant at Placer.ai, where I build and automate data pipelines to ensure seamless data flow. I design and develop product performance dashboards that deliver actionable insights on key marketplace metrics, supporting product strategy and go-to-market initiatives. My previous role as a Senior Data Analyst at Globo involved establishing transactional KPIs and developing machine learning models for fraud prevention and churn prediction, significantly contributing to the company's strategic goals.
In addition to my analytical roles, I am passionate about education and currently serve as a Data Science & Data Analytics Instructor at Le Wagon. I guide students through practical challenges in SQL, data pipelines, and A/B testing, helping them overcome learning obstacles. My diverse experience equips me with a unique perspective on data analytics, making me a valuable asset to any organization.
Experience
Work history, roles, and key accomplishments
Analytics Consultant
Placer.ai
Apr 2024 - Present (1 year 2 months)
Building and automating data pipelines to ensure seamless data flow, while designing and developing product performance dashboards and reports that deliver actionable insights on key marketplace metrics. Collaborating with cross-functional teams and presenting recommendations to senior leadership.
Data Science & Data Analytics Instructor
Le Wagon
Oct 2022 - Present (2 years 8 months)
Instructing students in practical challenges throughout bootcamps, covering topics such as SQL, Data Pipelines, Data Visualization, and Python for AI.
Senior Data Analyst
Globo
Nov 2022 - Apr 2024 (1 year 5 months)
Established transactional KPIs and managed data pipelines to power dashboards and machine learning models. Developed machine learning models for fraud prevention and churn prediction, and conducted A/B testing to optimize user experience.
Product Data Analyst
Ame Digital
Apr 2021 - Jul 2022 (1 year 3 months)
Optimized product performance by analyzing funnel metrics and collaborating on promotional spending studies. Led research projects to transform data into actionable insights for product and marketing teams.
Education
Degrees, certifications, and relevant coursework
COPPEAD Graduate School of Business
Master of Business Administration, Business Administration
2019 - 2021
Completed a full-time MBA program focusing on advanced business management principles and practices.
ESSEC Business School
Master in Management, Business Analytics
2020 - 2020
Participated in an exchange program focusing on Business Analytics as part of the Master in Management curriculum.
Universidade Federal do Rio de Janeiro
Bachelor of Economics, Economics
2012 - 2017
Earned a Bachelor's degree in Economics, covering various economic theories and applications.
Universidad de Salamanca
Bachelor of Economics, Economics
2014 - 2015
Completed an exchange program while studying for a Bachelor's degree in Economics, enhancing international economic perspectives.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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