Ana Martiashvili

Defined and executed the product roadmap for 10+ public-facing digital banking products, owning the end-to-end lifecycle from ideation through launch and iterative improvement. Led Agile delivery with a cross-functional team of 8 using Jira and drove stakeholder alignment across remote contributors.

Owned roadmap definition and full product lifecycle for Bank of Georgia’s highest-budget program, Tamashi. Launched on time serving 500K total users and 150K concurrent at peak with zero downtime, driving 70K net-new permanent MAU and a 45% increase in digital engagement.

Rescued a failing multi-team digital product (Egreve P2P payments) one month before launch by gathering outstanding requirements and reprioritizing scope. Aligned cross-functional teams across 5 Agile teams and delivered on time with strong quality.

Owned product roadmap and requirement intake for a subscription banking product within the Core Banking Team. Managed iterative Agile delivery, tracked post-launch adoption metrics, and achieved 80% customer adoption.

Led end-to-end product delivery for migrating a legacy direct debit product to microservices architecture. Facilitated iterative delivery and established patterns adopted by subsequent teams across digital product domains (Accounts, Deposits, Standing Orders, and Fee Module).

Gathered requirements and managed the delivery roadmap for the Genesys Engage platform. Monitored performance across multi-channel operations and ensured continuous improvement based on observed outcomes.

Owned requirements for a Loan Origination digital product across 5 departments and 2 vendors, facilitating stakeholder sessions and converting needs into implementation-ready tasks. Unblocked delivery by resolving a requirements conflict between Sales and Risk and enabled launch within 12 months, achieving 70% automated decisioning and reducing processing time from 1.5 days to 3 hours with zero ma

Gathered requirements and created product documentation for Unified CRM, HR System, and Contact Center automation initiatives. Collaborated with engineers and stakeholders to support delivery of business-ready solutions.

Owned a B2B product portfolio roadmap for the SME segment with full Profit & Loss (P&L) accountability, driving product requirements, performance monitoring, and continuous improvement. Led the 2016 BSS platform launch and achieved $16M in annual savings while conducting market research and competitive analysis to inform strategy and pricing.

Defined the roadmap and gathered requirements for Georgia’s first corporate online chat and ticketing system, coordinating with vendor engineers on acceptance reviews and demos. Delivered a production system that operated 5+ years and was later commercialized by the vendor as SaaS.

Earned a Master of Business Administration (MBA) with a focus on modern general management at Ilia State University in Tbilisi, Georgia.

Earned a Bachelor of Business Administration (BBA) with a focus on financial analysis at Georgian American University in Tbilisi, Georgia.