At University of Georgia, I coordinate monthly newsletters and weekly event emails, managing content, messaging, schedules, and contact-list workflows. Targeted content campaigns and event promotion increased student participation in program events by approximately 53%.
As a Marketing Intern at H2O Creative Group, I supported concurrent campaigns for multiple client accounts, coordinating creative assets, deadlines, and deliverables. I also conducted market and competitor research to inform campaign strategy and creative direction.
For the Atlanta Braves × UGA NMI client-facing capstone, I lead audience research and competitive benchmarking to identify engagement and cross-platform content opportunities for Braves Media. I develop recommendations for audience segmentation, content distribution, and brand positioning.
Argentina