At Maple Tattoo Supply, I manage paid search across Google Ads and launched the brand’s first ChatGPT Ads campaigns through OpenAI Ads Manager. I also identified a desktop checkout bug and delivered a prioritized recovery plan after diagnosing a conversion drop.
At Z-Modular, I built the digital marketing function and managed its Meta paid media program, achieving a sustained average ROAS of 3.8×. I also created an A/B testing program that improved CTR by 35% versus control.
At Wolt, I managed marketplace growth and SEO across three markets, including regional reporting and a team of four specialists. Alongside my full-time roles, I take on part-time consulting projects involving Shopify and WordPress builds, landing page design, on-page SEO, and content.
