Amar Kshir
@amarkshir
Marketing and communications manager at Nyati Group, repositioning Swastik Wellbeing Sanctuary and improving occupancy by 15%.
IndiaWhat I'm looking for
At Nyati Group (Swastik Wellbeing Sanctuary), I repositioned the brand as a regenerative wellness Centre and led its WordPress migration, optimizing the site for programmatic SEO and AI search visibility. Meta and Google campaigns improved occupancy by 15%.
At Hyatt Hotels Corporation, I implemented social media strategies that increased restaurant bookings by 30%, and paid campaigns that grew direct bookings by 11%. I also launched the virtual restaurant Toastd.
At Sayaji Hotels Ltd, I optimized ₹20L+ in Google and Meta paid media investments, delivering 3x ROAS and ₹60L+ in attributed direct booking revenue. Earlier, at 88GB Communication, I created Pressfit’s sonic brand identity and developed social and content strategy for OTTPlay.
Experience
Work history, roles, and key accomplishments
Marketing & Communications Manager
Nyati Group (Swastik Wellbeing Sanctuary)
Jun 2025 - Present (1 year 3 months)
Executed Meta and Google campaigns, improving occupancy by 15% with efficient CPL. Led content strategy, WordPress migration for SEO, PR for global markets, and brand repositioning.
Implemented social media and paid campaigns, increasing restaurant bookings by 30% and direct bookings by 11%. Launched a virtual restaurant and grew social followers by 22%.
Assistant Manager – Marketing (Gujarat Cluster)
Sayaji Hotels Ltd
Oct 2022 - Jun 2023 (8 months)
Developed brand and marketing strategies, managed paid media with 3x ROAS, and launched multiple restaurants. Oversaw marketing operations across four hotels.
Creative & Communications Lead
88GB Communication
Sep 2020 - Oct 2022 (2 years 1 month)
Managed communication, creative, and digital strategy for multiple clients. Created sonic branding and developed meme-based social content strategies.
Sound Editor, Designer & Music Mix Engineer
Freelance Film Making
May 2012 - Sep 2017 (5 years 4 months)
Worked on film projects, documentaries, and advertisements, specializing in sound editing, mixing, and acoustic design.
Education
Degrees, certifications, and relevant coursework
Symbiosis Institute of Media and Communication
MBA, Communication Management
2018 - 2020
Pursued an MBA in Communication Management with a major in Brand Communication.
Film and Television Institute of India
Post-Graduate Diploma, Film-Making
2010 - 2012
Completed a Post-Graduate program in Film-Making.
RCPK
Bachelor of Pharmacy, Pharmacy
2006 - 2009
Earned a Bachelor of Pharmacy degree.
University of Helsinki
Elements of AI, Artificial Intelligence
Completed the Elements of AI certification.
Google Analytics & Google Ads Certification, Digital Marketing
Earned Google Analytics and Google Ads certifications.
Copenhagen Business School
Intro to Consumer Neuroscience & Neuromarketing, Neuromarketing
Completed the Intro to Consumer Neuroscience & Neuromarketing course.
Fundamentals of Digital Marketing, Digital Marketing
Completed the Fundamentals of Digital Marketing certification.
HubSpot
Content Marketing Certification, Content Marketing
Completed the Content Marketing certification.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Salary expectations
Social media
Job categories
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