Amanda Pontes
@amandapontes
Customer Success Manager designing lifecycle and data-driven playbooks to reduce churn and accelerate expansion.
What I'm looking for
I’m a Customer Success Manager with 3+ years managing SMB and mid-market portfolios in high-growth, digital-first B2B environments. I focus on designing scalable CS infrastructure—lifecycle frameworks, health and performance metrics, and proactive initiatives—that reduce churn and accelerate time-to-value. I also operate as a strategic partner to Product, Sales, and Operations, translating customer data into cross-functional improvements.
In my recent roles, I’ve led end-to-end customer lifecycle work, including churn analytics dashboards and Voice of the Customer programs that surface recurring friction and drive retention. I also co-led a HubSpot CRM implementation that reduced CSM manual workload by 40%, and I optimized SLA response times and standardized high-volume account management through scalable playbooks and SOPs.
Experience
Work history, roles, and key accomplishments
Customer Success Manager
Fraud Deflect
May 2025 - Present (1 year)
Managed and grew ~40 SMB and mid-market fintech accounts (~$400K+ ARR), driving retention and expansion with 90%+ upsell performance. Built the end-to-end customer lifecycle and churn analytics with Product/Sales/Onboarding, and co-led HubSpot CRM integrations/automations that cut CSM manual workload by 40%.
Education
Degrees, certifications, and relevant coursework
Universidade de São Paulo (USP) — ESALQ
MBA, Sales Management
2025 - 2026
Pursuing an MBA in Sales Management at ESALQ, Universidade de São Paulo (USP) from 2025 to 2026.
Universidade Federal Fluminense (UFF)
Bachelor of Hospitality Management, Hospitality Management
2018 - 2022
Completed a Bachelor of Hospitality Management at Universidade Federal Fluminense (UFF) from 2018 to 2022.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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