At Scoompy Inc, I built the outreach system from scratch and was promoted to Link Building and Digital PR Team Manager within three months. I now lead a remote team of six creating personalized pitches for US legal and medical clients.
I develop storylines around current news and regulatory hooks, then write and follow up on pitches. My campaigns have earned 45+ editorial placements, with a 57% reply rate and 26% pitch-to-placement conversion in a recent two-person sample.
Before Scoompy, I worked as a freelance content writer and strategist and as a freelance editor. I wrote content for clients across several industries and edited books, essays and articles for publication.
