Alisa Navitskaya

I’m a Digital Content & YouTube Project Manager with 5 years of experience across SaaS, TravelTech, Web3/crypto, and iGaming. I plan and run end-to-end content and marketing projects—from discovery and scoping to execution, reporting, and iteration.

At Firebird Tours / Rail.Ninja, I lead content and localization projects for international markets, coordinating blog, website, email, and social media. I also owned a full YouTube video production cycle: researched routes and audience needs, built filming scenarios and shot lists, coordinated freelance videographers, managed budgets, and oversaw editing and publishing.

I helped scale the Rail.Ninja channel from 3.4M to 24.6M yearly views and from 26.6K to 125K watch hours in one year. I produced 5000+ content pages and 40+ SEO-optimized blog posts, strengthening organic traffic through consistent publishing, repurposing across blog→social→email→video, and data-driven optimization with SurferSEO and GA.

I’m equally strong in marketing ops and automation, from running email marketing campaigns via Campaign Monitor (segmentation, A/B testing, reporting) to translating business processes into CRM pipelines and automations on Monday.com. I bring a process-focused, collaborative approach—clear briefs, transparent pipelines in Notion/Monday.com, and an eye for localization quality.