Ali Ahsan I22-6441
@aliahsan17
Brand Lead and co-founder focused on AI-enabled marketing and consumer research impact.
PakistanWhat I'm looking for
I'm a market research and consumer insights specialist who turns raw data into strategy — through psychographic segmentation, mixed-methods research, and Power BI dashboards. My most recent project was a full consultancy delivered under signed NDA: 49 surveys, 14 interviews, 4 validated customer segments, and an 18-measure dashboard.
My work is grounded in research and analytics: I’ve run mixed-method consumer studies (surveys + interviews), built validated psychographic segments, and developed decision-ready dashboards with Power BI (including DAX measures). I’m also comfortable translating insights into strategy and action through clear campaign planning and positioning.
I lead with practical, fast creative workflows using AI-powered tools like Claude, ChatGPT, and Cursor, while keeping quality high with design and copy. I’ve delivered consultancy-style outcomes for businesses, managed marketing teams, and built end-to-end marketing assets across SEO, social media, and integrated advertising.
Experience
Work history, roles, and key accomplishments
Freelance Digital Marketer
Self-Employed
Sep 2022 - Present (3 years 9 months)
Delivered social media graphics, ad creative, brand assets, and presentations for multiple clients, producing SEO copy and campaigns with AI tools to accelerate creative output.
Co-Founder & Brand Lead
Revive Sneaker Care
Mar 2025 - Dec 2025 (9 months)
Led end-to-end brand development for Revive Sneaker Care, including logo, packaging, and go-to-market strategy, and launched at NASCON 2025 to generate on-ground sales and national brand traction.
Marketing Intern
OGDCL
Jul 2025 - Aug 2025 (1 month)
Reviewed LPG sale and purchase agreements and analysed auction statements; observed crude oil marketing coordination across PSO, Shell, and Attock Petroleum in OGDCL’s Commercial department.
Education
Degrees, certifications, and relevant coursework
FAST-NUCES (FAST School of Management)
Bachelor of Business Administration, Marketing
2022 -
Activities and societies: Marketing-focused coursework and projects; applied consumer research and marketing strategy; co-founded a startup and led/managed marketing teams through FAST societies.
Pursuing a BBA in Marketing at FAST-NUCES. Developed consumer research, brand strategy, and digital marketing capabilities through academic and practical marketing work.
Westminster Academy, Islamabad
A-Levels, Computer Science
Completed A-Levels with a Computer Science focus at Westminster Academy in Islamabad.
Availability
Location
PakistanAuthorized to work in
Website
ali-ahsan.framer.websiteSocial media
Job categories
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