Ali Ahsan I22-6441
@aliahsan17
Brand Lead and co-founder focused on AI-enabled marketing and consumer research impact.
PakistanWhat I'm looking for
I'm a market research and consumer insights specialist who turns raw data into strategy — through psychographic segmentation, mixed-methods research, and Power BI dashboards. My most recent project was a full consultancy delivered under signed NDA: 49 surveys, 14 interviews, 4 validated customer segments, and an 18-measure dashboard.
My work is grounded in research and analytics: I’ve run mixed-method consumer studies (surveys + interviews), built validated psychographic segments, and developed decision-ready dashboards with Power BI (including DAX measures). I’m also comfortable translating insights into strategy and action through clear campaign planning and positioning.
I lead with practical, fast creative workflows using AI-powered tools like Claude, ChatGPT, and Cursor, while keeping quality high with design and copy. I’ve delivered consultancy-style outcomes for businesses, managed marketing teams, and built end-to-end marketing assets across SEO, social media, and integrated advertising.
Experience
Work history, roles, and key accomplishments
Freelance Digital Marketer
Self-Employed
Sep 2022 - Present (3 years 10 months)
Delivered social media graphics, ad creative, brand assets, and presentations for multiple clients, producing SEO copy and campaigns with AI tools to accelerate creative output.
Co-Founder & Brand Lead
Revive Sneaker Care
Mar 2025 - Dec 2025 (9 months)
Led end-to-end brand development for Revive Sneaker Care, including logo, packaging, and go-to-market strategy, and launched at NASCON 2025 to generate on-ground sales and national brand traction.
Marketing Intern
OGDCL
Jul 2025 - Aug 2025 (1 month)
Reviewed LPG sale and purchase agreements and analysed auction statements; observed crude oil marketing coordination across PSO, Shell, and Attock Petroleum in OGDCL’s Commercial department.
Education
Degrees, certifications, and relevant coursework
FAST-NUCES (FAST School of Management)
Bachelor of Business Administration, Marketing
2022 -
Activities and societies: Marketing-focused coursework and projects; applied consumer research and marketing strategy; co-founded a startup and led/managed marketing teams through FAST societies.
Pursuing a BBA in Marketing at FAST-NUCES. Developed consumer research, brand strategy, and digital marketing capabilities through academic and practical marketing work.
Westminster Academy, Islamabad
A-Levels, Computer Science
Completed A-Levels with a Computer Science focus at Westminster Academy in Islamabad.
Availability
Location
PakistanAuthorized to work in
Website
ali-ahsan.framer.websiteSocial media
Job categories
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