Wardah Awais
@wardahawais
I build SEO and AI-driven content engines that grow reach and conversions.
PakistanWhat I'm looking for
At Datum Labs, I own the full content funnel across strategy, SEO, production, conversion optimization, and measurement. I've built Claude-powered research-to-publishing workflows that reduced production time by 40%, led a content and branding team of 4+, and secured 6+ co-marketing partnerships with US-based companies.
Previously, I grew organic reach by 20% at TX Dynamics and increased conversion rates by 12% through data-informed content strategy. My software engineering background helps me translate technical concepts into audience-first content while improving technical SEO, structured data, and AI-search visibility.
Experience
Work history, roles, and key accomplishments
Content Marketing Lead
Datum Labs
Jan 2024 - Present (2 years 8 months)
Owns the full content funnel end to end, covering strategy, SEO, production, conversion optimization, and performance measurement. Leads a team of 4+ and manages budgets for tools, freelancers, and campaigns.
Education
Degrees, certifications, and relevant coursework
University of Central Punjab
Bachelor of Science, Software Engineering
2022 -
Pursuing a Bachelor of Science in Software Engineering, expected to graduate in 2026.
Availability
Location
PakistanAuthorized to work in
Job categories
Skills
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