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Muhammad IbrahimMI
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Muhammad Ibrahim

@muhammadibrahim20

B2B marketing lead at Spectreco who grew organic search to 142K impressions and automated research and content workflows.

Pakistan
Message

At Spectreco, I lead marketing for Pakistan, the GCC, UK and Australia, reporting to the COO. I built organic search from launch to 142K impressions and 1,300+ blog clicks in six months, and published 50+ source-verified, expert-reviewed articles for Google and AI search.

I also ran automated Apollo outreach to 200+ senior decision-makers, booking six meetings, and grew Spectreco’s LinkedIn page from 7,300 to 8,300 followers in four months. With Claude skills and n8n, I created AI workflows that cut blog production from six hours to 30 minutes and client research from a day to 45 minutes.

Before Spectreco, I worked across marketing and creative roles at WHITE SNOW ADS. I led a four-person team across five or more partner brands, increased engagement by 25%, and improved search visibility through SEO; earlier, I designed 50+ Amazon creative assets for 10+ brands.

Experience

Work history, roles, and key accomplishments

SP
Current

Senior Marketing Executive

Spectreco

Apr 2026 - Present (6 months)

Lead the marketing department for Pakistan, GCC, UK and Australia; report to the COO and manage a designer. Built organic search from launch to 142K impressions and 1,300+ blog clicks in six months, and ran automated Apollo outbound to 200+ senior decision-makers, booking 6 meetings.

WA

Marketing Lead & Creative Head

White Snow Ads

Sep 2024 - Mar 2026 (1 year 6 months)

Led a 4-person team across 5+ partner brands, increasing engagement by 25%. Grew ranking keywords and search visibility 17x on priority terms through SEO, and managed Meta Ads and email marketing for e-commerce clients in the USA and UK.

Education

Degrees, certifications, and relevant coursework

University of Engineering and Technology (UET), Lahore logoUL

University of Engineering and Technology (UET), Lahore

Bachelor of Engineering, Mechatronics and Control Engineering

2018 - 2022

Bachelor of Engineering in Mechatronics and Control Engineering from the University of Engineering and Technology, Lahore, from 2018 to 2022.

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