alexis cozano

I've driven measurable e-commerce and B2B growth for Consultor Forestal, Cade Grayson, Balflex Chile, CafeStore.cl, ZS Motor, and Mtek through technical SEO, paid media, Shopify, and data-led marketing.

At Consultor Forestal, I increased organic B2B lead generation by 28% in six months and improved reporting efficiency by 40% through automated PowerBI dashboards. At Cade Grayson, I launched Dropalo.cl on Shopify, reaching a 2.5% conversion rate in its first 90 days while reducing customer acquisition cost by 18%.

I've improved qualified B2B leads by 35% at Balflex Chile, increased ROAS by 22%, reduced CafeStore.cl cart abandonment by 15%, and raised average order value by 22% through cross-selling bundles.

I combine Business Engineering, UX, graphic design, and full-stack web development foundations with Agile leadership. My work connects technical SEO, structured data, entity optimization, and Generative Engine Optimization so brands can be discovered across Google and AI-driven platforms.