Alexandra Wong
@alexandrawong
Art Director and Creative Strategist shaping brand systems and performance creative at scale.
What I'm looking for
I’m an art director, designer, and visual storyteller with 10+ years of experience across brand identity, campaign creative, publication, and illustration. AtAiralo, with over 20 million users, I built the Creative Strategy function from scratch—growing into the role, leading a team of designers, and directing agencies across performance creative, campaigns, and brand.
Before that, eight years of freelance work for clients including Netflix, Absolut Vodka, Bombay Sapphire, and Dorling Kindersley gave me the range to think in brand systems across different sectors. I bring creative leadership through cross-functional collaboration with marketing, product, and growth, and I focus on performance creative output at scale—UGC, motion, and systems—using sprint processes and insight-driven team management to connect data to creative direction.
Experience
Work history, roles, and key accomplishments
Built the Creative Strategy function from scratch for Airalo, an eSIM app with 20M+ users, scaling into a leadership role while directing a team of designers and external agencies. Directed performance creative and campaigns across brand and digital touchpoints with an insight-driven sprint framework.
Education
Degrees, certifications, and relevant coursework
Studio Arts College International
Master of Fine Arts, Communication Design
2016 - 2018
Completed an MFA in Communication Design at Studio Arts College International in Florence from 2016 to 2018.
Milwaukee Institute of Art and Design
Bachelor of Fine Arts, Drawing
2009 - 2013
Completed a BFA in Drawing at Milwaukee Institute of Art and Design from 2009 to 2013.
Availability
Location
Authorized to work in
Website
alexandrawongart.comJob categories
Skills
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