Lorenzo Del Sal

I shape visual identities, digital experiences, and motion for agencies, hospitality brands, and cultural communities.

At DOT Life SA, I led visual communication for the group’s hotels and supported a brand restyling process during its consolidation and growth.

As a freelance Art Director, Digital & Motion Designer, I work alongside agencies across design, web development, motion design, and brand identity, adapting to existing workflows and covering multiple roles where needed.

I co-founded Club Recordo and What If, creating inclusive music and cultural projects for local communities. I’ve also designed for clients including Cantine Bertani, HNH Hospitality Group, Tenuta Rapitalà, Ottella, Decoratori Bassanesi, Novamobili, and Nidi Design.