Akriti Gupta
@akritigupta
Seasoned SEO expert with a solid foundation in digital marketing.
What I'm looking for
I am a seasoned SEO expert with extensive experience in digital marketing. Over the years, I have successfully led teams and optimized content, significantly boosting website traffic for numerous projects. My expertise in both On-Page and Off-Page SEO, combined with strong leadership skills, has consistently resulted in top search engine rankings and increased online visibility for my clients.
In my most recent role as an SEO Specialist at Binary Semantics Pvt Ltd, I achieved a remarkable 50% increase in traffic for the GST landing page through effective optimization strategies, including A/B testing and email marketing campaigns. My previous experience as a Senior SEO Executive at Carrers360 allowed me to manage a team and drive an impressive 65 million visits to the news section in 2022, showcasing my ability to deliver results in high-pressure environments.
With a B.Tech in Computer Science from Gurgaon Institute of Technology and Management, I possess a strong technical foundation that complements my SEO skills. I am passionate about leveraging social media and reading to stay updated with industry trends, ensuring that I remain at the forefront of digital marketing innovations.
Experience
Work history, roles, and key accomplishments
SEO Specialist
Binary Semantics Pvt Ltd
Sep 2023 - Jan 2025 (1 year 4 months)
Increased website traffic by 50% for GST Landing Page Optimization through A/B testing and managed site health using Google Search Console and Tag Manager. Executed and analyzed email marketing campaigns while overseeing content marketing and online reputation management.
Senior SEO Executive
Carrers360
Jan 2020 - Sep 2023 (3 years 8 months)
Managed a team of four full-time employees and four interns, focusing on content optimization, on-page SEO, and technical SEO. Successfully achieved 65 million traffic to the news section for NDTV Education in 2022.
Digital Marketing Executive
Social King
Feb 2019 - Jan 2020 (11 months)
Spearheaded SEO efforts, significantly driving organic traffic and boosting brand visibility through top rankings for all key services. Achieved 24K monthly traffic for the news website News4Social and optimized YouTube content for maximum visibility.
SEO Executive
Trade India
Feb 2018 - Feb 2019 (1 year)
Executed on-page and off-page SEO strategies to improve search engine rankings and managed website content uploads and updates. Developed and implemented category strategies aligned with overall business objectives.
Education
Degrees, certifications, and relevant coursework
Gurgaon Institute of Technology and Management
B. Tech, Computer Science
2013 - 2017
Completed a Bachelor of Technology in Computer Science. Studied core concepts and principles of computer science.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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