At Prex, I designed the experience and content for Modo Hincha, a special access point for using wallets in 2026 World Cup host countries. I helped define its value proposition and simplify the activation flow, prioritizing clarity, reuse and speed of implementation; during the analyzed period, average daily transactions grew 74%.
At Prex, I also designed a communication system for loan payment prevention and delinquency, connecting push notifications and email from the days before a due date through more than 180 days of delinquency. I defined scalable solutions for people with one or multiple active loans, working with the existing Design System and relevant teams.
At Singular Innovation Agency, I translated business requirements into user flows, wireframes, prototypes and digital solutions, integrating UX Content to improve clarity and comprehension. My projects included admin panels for the Forge CRM and a platform matching entrepreneurs with investors across four user roles.
At Coderhouse S.A., I taught UX/UI Design and UX Writing courses to international groups and evaluated student projects. I also redesigned website structure and content at UTN.LABS Center for Innovation and Entrepreneurship, created a Style Guide and Brand Voice and Tone Manual, and designed communications for different channels.
