Open to opportunities

Agwa Shengwe

@agwashengwe

Message

I am a bilingual communications and public relations specialist driving visibility, advocacy, and revenue growth.

Cameroon

Message

What I'm looking for

I am seeking a leadership communications role where I can drive strategic campaigns, mentor teams, expand partnerships, and use bilingual skills to increase visibility and revenue.

I am a bilingual communications and public relations specialist with over 8 years of progressive experience designing and implementing strategic communications in media, public sector, and development contexts. I have a proven ability to lead public engagement, manage media relations, produce compelling content across digital and print platforms, and implement campaigns that drive visibility, advocacy, and revenue growth, including boosting sales revenue by 90% and expanding CRTV’s client base by 150%.

I write, edit and anchor national news bulletins, having produced 50+ stories and co-anchored prime-time broadcasts, and I have orchestrated 10+ high-impact events while improving social media engagement and campaign impact. I bring strong visual communication and technical skills (Microsoft Office, WordPress, design tools), bilingual fluency in English and French, experience negotiating distribution agreements, and a track record mentoring regional teams.

Experience

Work history, roles, and key accomplishments

Current

Head of Adverts (Manager)

Current

CRTV Marketing and Communication Agency

Jan 2022 - Present (3 years 9 months)

Led advertising, client relations, and airtime management across CRTV's TV, radio, digital and event platforms; negotiated partner contracts and mentored 8 regional staff. Boosted sales revenue by 90% and expanded the client base by 150%.

Advertising Strategy Client Relations Airtime Management Contract Negotiation Team Leadership Digital Marketing Sales Operations

Current

Community Communications Activist

Current

Youth Alliance for Leadership and Development in Africa

Mar 2018 - Present (7 years 7 months)

Designed and implemented community campaigns on menstrual hygiene and youth empowerment to increase awareness and participation. Coordinated outreach activities and advocacy materials for target communities.

Community Outreach Advocacy Stakeholder Engagement

Current

Radio News Producer & Anchor

Current

CRTV

Jun 2017 - Present (8 years 4 months)

Write, edit and anchor national news bulletins and conduct investigative reporting for prime-time broadcasts. Produced 50+ stories and co-anchored key broadcasts to deliver timely information to national audiences.

News Writing Anchor Investigative Reporting Audio Editing Broadcasting

Current

Freelance Reporter

Current

The Guardian Post

Apr 2016 - Present (9 years 6 months)

Research and publish feature articles on social issues for national readership; produce in-depth stories and human-interest pieces. Notable coverage includes investigative and feature reporting on community and social topics.

Investigative Reporting Feature Writing Interviewing Research Editorial

Current

PR & Communications Officer

Current

United Council for Youths Empowerment

Jan 2016 - Present (9 years 9 months)

Developed PR strategies to support peacebuilding and intergenerational dialogue initiatives and managed related communications activities. Crafted messages, coordinated events and maintained stakeholder engagement for programmatic impact.

PR Strategy Stakeholder Engagement Peacebuilding Communications Content Creation Event Coordination

Current

Public Relations Officer

Current

La Liberté Arts Group

May 2010 - Present (15 years 5 months)

Managed public relations for youth arts programs, organized plays and social campaigns to raise visibility and participation. Led the 'Arts for Change' project to engage communities through cultural programming.

Public Relations Cultural Programs Campaign Management Community Engagement Branding

Unit Head, Commercialization

CRTV Marketing and Communication Agency

Jun 2020 - Jan 2022 (1 year 7 months)

Oversaw commercialization of CRTV products including brand merchandising and signal licensing; managed vendor relationships and negotiated distribution rights. Brokered cross-border content distribution agreements and partnered with 10+ media outlets.

Vendor Management Negotiation Audiovisual Rights Partnership Development Distribution Merchandising Sales Planning

Service Head, Communications & PR

CRTV Marketing and Communication Agency

Jun 2017 - Jun 2020 (3 years)

Developed and executed communication strategies and produced multimedia content for internal and external stakeholders; led branding and event promotion. Orchestrated 10+ high-impact events, increased social media engagement by 15% and boosted campaign impact by 150%.

Strategic Communications Media Relations Content Creation Graphic Design Event Promotion Branding Reporting

Assistant Service Head, Marketing

CRTV Marketing and Communication Agency

Sep 2016 - Jun 2017 (9 months)

Led competitive monitoring and audience analysis to inform marketing strategy and supported campaigns for public and private clients. Contributed to acquisition of 50+ new clients through targeted insights and campaign support.

Competitive Analysis Audience Research Reporting Stakeholder Engagement Marketing Strategy

Marketing and Sales Officer

CRTV Marketing and Communication Agency

Nov 2015 - Sep 2016 (10 months)

Negotiated advertising contracts, managed budgets and developed client sales plans to drive revenue growth. Exceeded sales targets by 150% through targeted sales strategies and client management.