Adrian Lauruc
@adrianlauruc
Content marketer with 10+ years of experience in SaaS industries.
What I'm looking for
With over a decade of remote experience, I am a dedicated Content Marketer and Strategist specializing in the SaaS and technology sectors. My expertise lies in creating high-quality, impactful content that not only educates audiences but also drives conversions. I excel at translating complex technical concepts into accessible narratives, ensuring that my content resonates with both technical and non-technical audiences.
Throughout my career, I have successfully developed and implemented content strategies that align with organizational goals. My recent role as a Marketing and Communications Coordinator at Capgemini involved collaborating with cross-functional teams to produce engaging marketing materials and simplifying intricate concepts for broader audiences. I have a proven track record of increasing website traffic and engagement through data-driven content strategies, particularly in the realms of blockchain and Web3.
Experience
Work history, roles, and key accomplishments
Marketing and Communications Coordinator
Capgemini
May 2024 - Present (2 years 1 month)
Developed and published engaging content that supported product updates and ecosystem highlights, aligning with brand strategy. Collaborated with cross-functional teams to produce high-quality marketing materials, including newsletters and blog posts.
Content Manager
Aggero
Sep 2023 - May 2024 (8 months)
Led content creation and SEO strategies, increasing website traffic by 35% through targeted campaigns. Produced thought leadership materials, including newsletters and technical blogs, ensuring consistent messaging across all channels.
Content Writer and SEO Specialist
Upwork
Jan 2013 - Sep 2023 (10 years 8 months)
Delivered over 5,000 pieces of content for global clients, including blogs, newsletters, and technical documentation. Conducted in-depth keyword research to align content with SEO goals, achieving a 40% average increase in organic traffic.
Education
Degrees, certifications, and relevant coursework
Glamorgan University
Master of Arts, Journalism
2011 -
Universitatea Babeș-Bolyai
Bachelor of Arts, Journalism
2008 -
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
upwork.comJob categories
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