Adam Amrullah
@adamamrullah
Performance-driven growth marketer scaling user acquisition and revenue.
What I'm looking for
I am a performance-driven growth marketer with 5+ years of experience scaling user acquisition and revenue for digital platforms. I specialize in paid advertising, SEO, AI tools, and data-driven experimentation to deliver measurable results.
At GrabJobs I built multi-channel acquisition plans for Indonesia that grew MRR from $211 to $11,000+ within 12 months and increased conversion rates 450% in six months. I routinely design A/B tests across funnels, creatives, and email flows to optimize performance and lifecycle metrics.
In agency and client roles I have managed high-budget campaigns, reported actionable insights to leadership, and mentored junior marketers, achieving KPIs for a large majority of accounts. I collaborate closely with product, design, and creative teams to align growth with user experience and retention.
I hold a B.B.A. in Accounting and am pursuing a Master of International Marketing. I am certified as a Meta Certified Media Planning Professional and have completed Advanced SEO training through RevoU — I bring a results-focused, experiment-first approach to growth.
Experience
Work history, roles, and key accomplishments
Digital Marketing Manager
NexV
Jun 2024 - Jun 2025 (1 year)
Planned and executed paid ad campaigns across Google and Meta to optimize ROI and drive lead generation; ran A/B tests and delivered monthly performance reports aligning marketing initiatives with business goals.
Growth Manager
GrabJobs
May 2022 - May 2024 (2 years)
Designed and executed multi-channel acquisition strategies for Indonesia, scaling MRR from $211 to $11,000+ in 12 months and increasing conversion rate 450% within six months.
Senior Digital Marketer
GrowthDesk
May 2021 - May 2022 (1 year)
Managed end-to-end digital marketing campaigns for clients including CapitaLand and GetGround, achieving KPIs for 80% of accounts and mentoring junior marketers.
Senior Strategic Planner
Kamtiv Agency
Jul 2020 - May 2021 (10 months)
Led strategic planning for social media and media buying, achieving growth KPIs for 70% of clients and earning promotion to a senior role within six months.
Business Development
Mindo Solutions
Dec 2019 - Jul 2020 (7 months)
Identified and pitched digital services to clients, managed email marketing campaigns, and closed 30% of new business during probation through digital outreach and relationship building.
Education
Degrees, certifications, and relevant coursework
Jönköping University
Master of International Marketing, International Marketing
Pursuing a Master of International Marketing (ongoing).
Universitas Gadjah Mada
Bachelor of Business Administration, Accounting
Completed a Bachelor of Business Administration with a focus in Accounting.
Tech stack
Software and tools used professionally
Availability
Location
Website
boostwithai.seSalary expectations
Social media
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