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Abhi vaghelaAV
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Abhi vaghela

@abhivaghela

Senior social media and content marketing strategist specializing in organic-first campaigns.

India
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What I'm looking for

I’m looking for a fully remote role with an international startup, SaaS company, or marketing agency—building organic-first social and content campaigns with short-form video, strong creative direction, and analytics-driven optimization.

I’m a senior social media and content marketing strategist with 7+ years building large-scale, organic-first content programs across entertainment, professional sports, finance, and public-sector communications. I’ve led social media for five consecutive Bollywood theatrical releases, a two-time championship T10 cricket franchise, a national stock exchange paid campaign, and a multi-department government communications program that generated 4.7M+ views in a single quarter.

I bring strengths in content strategy, campaign planning, short-form video production, creative direction, and analytics-driven optimization—coordinating production houses, creative teams, and institutional stakeholders from concept to publishing. I’m seeking a fully remote role with an international startup, SaaS company, or marketing agency where I can grow high-performing, audience-expanding programs.

Experience

Work history, roles, and key accomplishments

BC
Current

Senior Social Media Strategist

Bhavnagar Municipal Corporation

Feb 2025 - Present (1 year 5 months)

Own end-to-end social media strategy, content production, and publishing for a multi-department government organization across Instagram, Facebook, and short-form video. Generated 4.79M+ content views and reached 114,800+ accounts in a recent 90-day period while growing the account by 2,272 net new followers through organic, reel-based, campaign-led content.

DD

Senior Social Media Strategist

DD Digital

Oct 2018 - Nov 2024 (6 years 1 month)

Led complete social media strategy and execution for DD Digital across five consecutive Salman Khan Films theatrical releases, managing Instagram, Facebook, and X from announcement through release. Conceived and executed major franchise campaigns including #BeingChulbul (Instagram filter), #AskSalman (Snapchat trending for over a month), and TikTok influencer marketing with songs going viral withi

Education

Degrees, certifications, and relevant coursework

DM

D.S.I.M.S, Mumbai

Master of Management Studies, Media & Marketing

2015 - 2017

Master’s in Management Studies focused on media and marketing from D.S.I.M.S in Mumbai (2015–2017).

GB

G.L.K.C.C.M, Bhavnagar

Bachelor of Business Administration, Marketing

2013 - 2015

Bachelor’s degree in marketing (B.B.A) from G.L.K.C.C.M in Bhavnagar (2013–2015).

Tech stack

Software and tools used professionally

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