Marketing Analyst

There are 2 actors on a network, people and machines. Just as usernames and passwords are used by people to access machines, machine identities are used by machines to identify and access each other. Venafi is the inventor of the technology that manages and protects machine identities, the most important security initiative in our Global 5000 customers. We are Warriors!

Venafi is looking for a Marketing Analyst who will report to the Sr Director of Enterprise Analytics and work closely with the Chief of Revenue Operations and Analytics to provide dashboarding and meaningful insights to sales and marketing leaders and the Executive Leadership Team as a whole. Are you passionate about making a positive impact and protecting the world from cybercriminals? Do you bring out the best of all those around you? If so, you may be a natural Venafi Warrior!

How you’ll be protecting the world:

• Translating business questions into easily consumable analyses and visualizations via Tableau and Excel
• Providing data driven insights and recommendations for process improvements within sales and digital marketing to optimize the lead lifecycle and overall sales processes
• Managing customer segmentation and targeting for both marketing campaigns and sales team prioritization
• Outlining an accessible and reportable data structure across all go-to-market technologies along with the Sales Operations team such that the Enterprise Analytics team can quickly and easily develop insights from otherwise unstructured data
• Collaborating with marketers to create measurement plans and reporting for campaigns/initiatives
• Identifying website tagging and coding in support of business needs to implement and maintain integrity across sources of marketing data
• Assisting Marketing Operations to properly design digital analytics setup and implement analytics tracking (Google Analytics, Marketo, etc.)
• Working with marketing teams to develop A/B testing criteria and maintain a testing schedule to optimize campaigns

You are a great fit for this role if you:

• Are an expert in the advanced capabilities of Excel and Tableau
• Are a data-driven individual with a strong business acumen and focus on analytical problem solving, data manipulation and data management skills
• Have the ability to tell a story and influence with data that is relatable and understandable by peers and executives alike
• Are creative and able to effectively visualize responses to complex business questions
• Are flexible and can adapt quickly when priorities change
• Are an incredibly organized master multitasker and know how to set goals, prioritize, and maintain focus when it comes to deadlines
• Have experienced the transformation from premise to cloud-based product selling and worked in both low volume high value go-to-market environments and high-volume frictionless go-to-market environments.
• Have fantastic interpersonal skills, are a great listener, and are willing to go the extra mile to ensure your internal customers’ success
• Have an excellent technical understanding and can pick up new tools quickly

• Possess BS/BA or equivalent knowledge and experience
• Have 3+ years of marketing/sales operations/analytics experience
• Have experience with any/all of the following technologies and/or data sources: Aviso, salesforce CRM & CPQ, Outreach, Gong, Marketo, Lean Data, DiscoverOrg, LinkedIn Sales Navigator, Google Analytics, Drift, DemandBase

While you are busy protecting the world, we’ve got you covered!

In addition to fostering a virtual first collaborative environment, Venafi offers a benefits package that is in the top 10%. Venafi pays 90% of the monthly premium for medical insurance and 100% of the monthly premium for dental, vision, life insurance, short and long-term disability, and accident insurance for both team members and their families. We offer an open time off policy and observe 12 holidays each year. We also offer a 401(k) with company matching, company HSA contribution, 2x salary employer-paid life insurance, parental leave, pet insurance, fertility, adoption and surrogacy benefits!

More About Venafi:

Venafi is the undisputed leader in Machine Identity Management. Why? Because we created the category and are light years ahead of anyone that would consider competing! Gartner has recognized Venafi as number one in our space and as it turns out, one is NOT the loneliest number!

Venafi is the inventor of the technology that secures and protects machine identities. The Venafi platform provides visibility, intelligence, and automation for SSL/TLS, IoT, mobile, cloud native, Kubernetes, and SSH machine identity types. Many of the largest organizations in the world use Venafi.

Billions of dollars have been spent protecting usernames and passwords and almost nothing managing machine identities—organizations are just now realizing that managing and protecting machine identities is as important as managing usernames and passwords. The bad guys know this and are using stolen or forged machine identities in their cyberattacks. In fact, Gartner says 50% of network attacks will use machine identities.

Come help us protect the world!

The anticipated pay range for this position is $98,000 to $115,000. This is a general estimate for informational purposes only. The actual salary offered will be determined based on the candidate’s relevant qualifications, experience, and skills.

*Upon review of the candidates and based on the objective factors listed above, this position may be filled at a higher or lower tier.