Partner Marketing Manager

Who we are

In a world where acquisition costs are skyrocketing, funding is scarce, and ecommerce merchants are forced to do more with less, the most innovative DTC brands understand that subscription strategy is business strategy.

Recharge is simplifying retention and growth for innovative ecommerce brands. As the #1 subscription platform, Recharge is dedicated to empowering brands to easily set up and manage subscriptions, create dynamic experiences at every customer touchpoint, and continuously evaluate business performance. Powering everything from no-code customer portals, personalized offers, and dynamic bundles, Recharge helps merchants seamlessly manage, grow, and delight their subscribers while reducing operating costs and churn. Today, Recharge powers more than 20,000 merchants serving 100 million subscribers, including brands such as Blueland, Hello Bello, LOLA, Chamberlain Coffee, and Bobbie—Recharge doesn’t just help you sell products, we help build buyer routines that last.

Recharge is recognized on the Technology Fast 500, awarded by Deloitte, (3rd consecutive year) and is Great Place to Work Certified.

Overview

Today, much of our business is managed through our partner ecosystem, a group of service and technology partners that lead their own successful programs with merchant customers that integrate and partner with Recharge. The Partner Marketing Manager will design and execute demand generation programs and marketing campaigns with and for the Recharge partner ecosystem. They will work broadly across all partner types and Recharge solutions to execute campaigns at scale that drive goals that are aligned to the overall business messaging strategy. The ideal candidate will be an expert on B2B marketing and can work to design campaigns to, for and with partners that drive strong and measurable results. A successful candidate for this role is energetic and works well with internal and external cross-functional stakeholders. They understand the key elements to B2B demand generation including messaging, content development, channel activation and measurement.

What you’ll do

• Live by and champion our values: #accountability, #collaboration, #iteration, #details.

• Manage and maintain relationships with the marketing point person at strategic ecommerce platforms, design and development agencies, digital marketing agencies, and technology partners.

• Work closely cross-departmentally with internal teams to identify, create, and execute marketing engagement opportunities with partners to raise awareness and generate demand for Recharge services. This includes ensuring good placement with the partner (website, admin panels, pitch decks); placement in the partner’s communication channels such as blogs, webinars, and newsletters; event collaboration and collaboration on content creation such as ebooks, case studies, “technology stack” solutions, etc.

• Develop and execute collaborative partner marketing campaigns to help drive lead generation and awareness among top ecommerce brands.

• Ensure programs are measurable and measured. Work with data and operations teams to communicate requirements and build these into execution plans.

• Proactively provide updates to key cross-functional partners.

• Provide subject matter expertise on B2B demand generation for internal and partner stakeholders.

• Create and execute content for collateral and email campaigns.

• Work with Partner Managers to enable partners on the Recharge platform and implement go-to-market strategies. You will do this through helping define how to sell Recharge, competitive differentiators, and value-add positioning of Recharge with Partner solutions.

What you’ll bring

• 5+ years of experience working in commerce marketing or the partnerships space

• Experience in B2B marketing and associated channels, including marketing automation, campaign management, product and/or content marketing

• Experience working in the SaaS or ecommerce/ Payments industry

• Strong business writing skills that you can demonstrate through examples of long (whitepaper) and short (email, blog, ad, social) content

• Excellent communication and analytical skills and the ability to work both independently and collaboratively

• A self-starter mindset that enables you to work well independently with minimal direction

• Experience testing, iterating, and evolving your approach to achieve better partner engagement, better merchant engagement, and greater ROI on each initiative

• Ability to get partners and Recharge colleagues excited to participate in joint initiatives

• Experience collaborating and executing on events from conferences to dinners

• Ability to work effectively in a remote and fast-paced, results-oriented environment

• Ability to travel (50% during initial ramping period, 30% long-term)

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Recharge Payments is an equal opportunity employer. In addition to EEO being the law, it is a policy that is fully consistent with our principles. All qualified applicants will receive consideration for employment without regard to status as a protected veteran or a qualified individual with a disability, or other protected status such as race, religion, color, national origin, sex, sexual orientation, gender identity, genetic information, pregnancy or age. Recharge Payments prohibits any form of workplace harassment.

Transparency in Coverage

This link leads to the Anthem Blue Cross machine-readable files that are made available in response to the federal Transparency in Coverage Rule and includes network negotiated rates for all items and services; allowed amounts for OON items, services and prescription drugs; and negotiated rates and historical prices for network prescription drugs (delayed). EIN 80-6245138. This link leads to the Kaiser machine-readable files.