MadhiveMA

Marketing Manager

Madhive is a technology company that provides a self-service platform for modern TV advertising, enabling advertisers to automate the ad buying process and reach audiences across streaming platforms with precision and efficiency.

Madhive

Employee count: 201-500

Salary: 80k-95k USD

United States only

Madhive is the leading independent and fully customizable operating system built to help local media professionals build profitable, differentiated, and efficient businesses. Madhive empowers sales teams to extend their reach into streaming and connects local advertisers with the communities they serve. Madhive’s platform provides the unique ability to reach local audiences at national scale, with premium supply partnerships and end-to-end tools for planning, targeting, and measuring full-funnel campaign outcomes. Powering campaigns for over 30,000 small and medium businesses per day, Madhive is driving the evolution of local media.

Madhive is hiring a Marketing Manager to lead and execute strategic marketing initiatives that elevate our brand, drive engagement, and support business growth. This role will oversee the development and execution of multi-channel marketing campaigns, content strategy, and brand positioning to further differentiate Madhive in the market.

What You’ll Do:

  • Develop and implement marketing strategies to enhance brand awareness and market positioning.

  • Oversee content creation for owned and earned marketing channels, including website, social media, and third-party platforms (e.g., Built-in, Glassdoor, etc.).

  • Manage digital content (video, photography, graphics, etc.) for web and social media distribution to drive engagement and audience growth.

  • Partner with the Communications firm to develop an owned events program, including topic development, format planning, and execution.

  • Lead the assessment and optimization of marketing tools, identifying opportunities to integrate new platforms for improved efficiency and impact.

  • Maintain and oversee a marketing calendar, ensuring timely planning and execution of industry events, seasonal campaigns, and owned initiatives.

  • Develop and distribute internal and external communications, including newsletters, announcements, and campaign reports.

  • Collaborate with internal stakeholders and external partners to cross-promote programs, events, and content across multiple channels.

  • Track and measure the performance of digital marketing campaigns and web traffic to inform strategy and optimize results.

Who You Are:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.

  • 3+ years of experience in marketing, with a focus on digital marketing, content strategy, or brand management.

  • Strong project management skills with the ability to manage multiple initiatives and prioritize tasks effectively.

  • Exceptional verbal and written communication skills, with experience crafting compelling marketing content.

  • Proactive and self-motivated with a strategic mindset and a passion for driving brand growth.

  • Highly collaborative, with experience working cross-functionally across teams and external partners.

  • Data-driven, with experience analyzing campaign performance and translating insights into actionable strategies.

The approximate compensation range for this position is $80,000-$95,000. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant's experience, knowledge, skills, and abilities, as well as internal equity among our team.

We are Madhive

Madhive is a dynamic, diverse, innovative, and friendly place to work. We embrace our differences and believe they fuel our creativity. We come from varied backgrounds and think that’s important. Whether it’s taking ideas from previous lives and applying them in different ways or creating something completely new, we are all trail-blazing team players who think big and want to make an impact.

We are committed to cultivating a culture of inclusion and collaboration. We welcome diversity in education, culture, opinions, race, ethnicity, gender identity, veteran status, religion, disability, sexual orientation, and beliefs.

Please be advised that we will NOT be using third-party recruiting agencies for this search.

About the job

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Posted on

Job type

Full Time

Experience level

Manager

Salary

Salary: 80k-95k USD

Location requirements

Hiring timezones

United States +/- 0 hours

About Madhive

Learn more about Madhive and their company culture.

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Madhive is engineered for modern TV advertising, helping businesses navigate the evolving media landscape. Many of our customers, particularly local media professionals and advertisers, face the challenge of effectively reaching their target audiences in an increasingly fragmented and complex advertising ecosystem. They struggle with legacy systems that are not built for the nuances of Connected Television (CTV) and streaming platforms. This is why Madhive developed a self-service platform that modernizes these outdated systems, automating the ad buying process into a single, streamlined operating system. Our customers need to plan, target, activate, and measure their campaigns with greater simplicity, accountability, reach, and control, and our technology empowers them to do just that.

Our platform is built on an industry-leading bidder and device graph that processes billions of ad opportunities daily, ensuring precise and brand-safe audience connections at scale. We understand that local advertisers, in particular, require tools that can deliver geo-targeted messages effectively, whether at a national level or within specific zip codes. Madhive's solutions enable them to extend their reach into streaming and connect with the communities they serve. We partner with major media companies like Fox, Scripps, and TEGNA's Premion, empowering their sales teams and supporting over 30,000 small and medium businesses daily. By creating solutions hand-in-hand with local media professionals, we are democratizing access to advanced advertising technology and shaping the future of local media. Our recent acquisition of Frequence further enhances our capabilities, allowing us to offer a comprehensive, end-to-end solution for planning, creative production, activation, and measurement across multiple channels, including streaming TV, search, online video, display, audio, out-of-home, and social. This integration streamlines workflows and helps our clients maximize their reach and return on investment, solidifying our commitment to being the digital hub for the SMB market.

Employee benefits

Learn about the employee benefits and perks provided at Madhive.

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Competitive Pay

Offers competitive pay.

Family Medical Leave

Offers family medical leave.

Adoption Assistance

Company sponsored family events.

Unlimited Vacation

Offers an unlimited vacation policy.

View Madhive's employee benefits
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Madhive

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