United States only100% Remote Position
Base Salary: $100-115K Base
Additional Commissions: 20-60% of Base Salary
About the Role:
We’re looking for a strategic, data-driven Director of Acquisition to lead performance media efforts across Programmatic, Search, and Social channels—with a heavy emphasis on Programmatic media buying and strategy. You’ll own the full lifecycle of paid media campaigns for key client accounts, from planning and activation through optimization and reporting. You’re fluent in leading DSPs like DV360, The Trade Desk, and Amazon, and comfortable driving acquisition across platforms like Google Ads and Meta.
You’ll serve as both a hands-on operator and strategic leader—partnering with internal teams and clients to deliver measurable growth. This is an ideal role for someone who is deeply technical in Programmatic media but also well-versed in broader acquisition channels and full-funnel marketing strategy.
Key Responsibilities:
- Serve as the clients’ go-to expert in Programmatic while also overseeing Search and Social channel performance for client campaigns
- Own end-to-end campaign strategy and execution across DV360, The Trade Desk, Amazon DSP, Google Ads, Meta, and more
- Build and present multi-channel media plans with clear budget allocations, KPIs, pacing, and testing roadmaps
- Drive continuous optimization using a deep understanding of real-time bidding, audience segmentation, and platform algorithms
- Collaborate with creative and analytics teams to develop test-and-learn strategies that improve performance across all channels
- Provide high-touch communication with clients, including strategic recommendations, performance reporting, and actionable next steps
- Stay ahead of trends in ad tech, platform capabilities, and data privacy regulations to inform and future-proof campaign strategy
- Analyze performance across channels, synthesize insights, and deliver executive-level reporting and recommendations
- Develop strategic roadmaps and test plans that ladder up to client business goals, with a strong focus on efficiency and scale
- Train and mentor junior team members in performance marketing best practices and platform fundamentals
Requirements
Requirements:
- Bachelor’s degree in Marketing, Business, or a related field
- 5+ years of experience in paid media with deep, hands-on expertise in Programmatic advertising (DV360, The Trade Desk, Amazon DSP)
- Proven experience managing large-scale, data-driven media campaigns across Search (Google/Bing) and Social (Meta, TikTok, LinkedIn)
- Skilled in performance analytics, forecasting, pacing, A/B testing, and translating insights into action
- Comfortable managing multi-million dollar budgets with accountability to strict performance KPI
- Excellent communication and client-facing skills, with the ability to simplify complexity and drive alignment
- Strong understanding of attribution models, conversion tracking, and incrementality testing
- Self-starter mindset and thrives in a fast-paced, entrepreneurial, and collaborative environment
Benefits
Requirements:
- 5+ years of experience in paid media with deep, hands-on expertise in Programmatic advertising (DV360, The Trade Desk, Amazon DSP)
- Proven experience managing large-scale, data-driven media campaigns across Search (Google/Bing) and Social (Meta, TikTok, LinkedIn)
- Skilled in performance analytics, forecasting, pacing, A/B testing, and translating insights into action
- Comfortable managing multi-million dollar budgets with accountability to strict performance KPIs
- Excellent communication and client-facing skills, with the ability to simplify complexity and drive alignment
- Strong understanding of attribution models, conversion tracking, and incrementality testing
- Self-starter mindset and thrives in a fast-paced, entrepreneurial, and collaborative environment
