Jasper is a leading AI marketing platform seeking a Senior Director of GTM Strategy to own the vision, design, and execution of our best-in-class Go-to-Market (GTM) strategy. The role will drive how Jasper wins in the market, refining segmentation and positioning, defining ideal customer profiles and value propositions, and aligning product, marketing and sales for maximum impact as we scale.
Requirements
- 12+ years of experience in GTM strategy, high-growth SaaS/AI businesses; at least 5+ years in a leadership/Director or Senior Director capacity.
- Proven track record of designing and executing GTM strategies that drove substantial revenue growth and market expansion.
- Deep understanding of SaaS business models, buyer personas (marketing tech, enterprise subscription SaaS), segmentation, go-to-market motions (direct, partner/channel).
- Strong strategic thinker who is data-driven, comfortable with ambiguity, and can build clear strategic frameworks that translate into tactical plans.
- Excellent communication skills, including experience presenting to executive teams and influencing cross-functional stakeholders (Product, Marketing, Sales, Finance).
- High-degree of business acumen, analytical rigor (market sizing, TAM modeling, competitive landscape) and commercial mindset.
Benefits
- Comprehensive Health, Dental, and Vision coverage
- 401(k) program with up to 2% company matching
- Equity grant participation
- Flexible PTO with a FlexExperience budget
- FlexWellness program
- Generous budget for home office set up
- Learning and development stipend
- Paid parental leave
