Intelligems

Intelligems is a profit optimization platform designed to empower e-commerce businesses, particularly those on the Shopify platform, to enhance their profitability through data-driven experimentation. The company provides a comprehensive suite of tools that enables merchants to move beyond guesswork and make informed decisions about their pricing, shipping, and promotional strategies. By facilitating A/B testing on critical revenue levers, Intelligems allows businesses to understand the real-time impact of changes on key metrics such as conversion rates, revenue, and, most importantly, profit margins. The platform is built to be intuitive, allowing users to effortlessly design and launch tests for product prices, shipping rates and thresholds, and various discount offers without requiring extensive technical expertise. This accessibility democratizes the sophisticated optimization capabilities that were once exclusive to e-commerce giants like Amazon and Uber, making them available to stores of any size.

The founding team of Intelligems honed their expertise at Via Transportation, a ridesharing company, where they developed and scaled a powerful A/B testing framework to navigate a competitive market. This experience in leveraging data to drive growth and profitability formed the bedrock of Intelligems. Their mission is to translate this knowledge into a tangible advantage for e-commerce entrepreneurs. The platform offers a user-friendly reporting dashboard that provides clear, statistically significant insights, helping businesses identify opportunities to increase average order value (AOV) and customer lifetime value (LTV). With a strong emphasis on customer success, Intelligems has cultivated a reputation for its responsive support and collaborative approach, acting as an extension of its clients' teams. The company is backed by notable investors, including Matchstick Ventures, Vinyl Capital, and Techstars, underscoring its potential to transform how online businesses approach growth and profitability in an increasingly competitive landscape.