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FlowXFL

Demand Generation & Marketing Ops

FlowX.AI is an innovative AI platform transforming banking modernization by integrating legacy systems and delivering open, robust financial solutions.

FlowX

Employee count: 51-200

Israel only

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FlowX.AI is an AI-native multi-agent platform that helps banks and insurers build and deploy mission-critical AI agents - fast, secure, and at scale.

We just launched FlowX.AI 5.0 with 140+ production-ready agents for banking and insurance. Gartner put us in their 2025 Digital Banking Market Guide. Clients include OTP, Unicredit, State Street (world's largest custodian bank), and Legal & General, but also many small banks and mid-market logistics companies.

Mission

We are looking for a hands-on Demand Generation & Marketing Ops marketer who has actually built a pipeline before — across a range of channels and tactics — and genuinely enjoys B2B marketing. AI is core to how we work, so we need someone who uses AI every single day as a real part of how they get things done.

This is a high-impact execution role: you'll be in the tools daily running campaigns, managing HubSpot, building emails, briefing creatives, shipping on time, and tracking what's working.

What you will do on a daily basis

  • Run and optimize multi-channel demand gen campaigns (paid, email, organic) that contribute directly to qualified pipeline.
  • Manage HubSpot end-to-end: workflows, lifecycle stages, lead routing, campaign attribution, and reporting dashboards.
  • Build and optimize landing pages, conversion flows, and nurture sequences — including segmentation, A/B testing, and deliverability.
  • Run LinkedIn campaigns via Campaign Manager and manage organic LinkedIn presence (company page, scheduling, performance analysis).
  • Write clear briefs, give actionable feedback, and manage multiple creative workstreams simultaneously — gated content, blog posts, ad copy, and video.
  • Perform leads QA across the funnel, identifying where leads get lost and ensuring marketing and sales stay aligned on a single source of truth.

Very likely you can be successful if you have

  • 2-4 years of hands-on B2B demand gen experience, ideally in SaaS or enterprise software, with a proven track record of building qualified pipelines.
  • Hands-on experience with LinkedIn Campaign Manager, organic LinkedIn management, and email marketing (segmentation, copywriting, A/B testing, nurture sequences, deliverability).
  • Working knowledge of HubSpot (workflows, lifecycle stages, lead routing, campaign attribution, reporting dashboards) and the ability to keep CRM data clean.
  • Experience building and optimizing landing pages, conversion flows, and managing multiple creative workstreams to ship on time.
  • Active daily use of AI tools across research, writing, campaign planning, and data analysis — if you're not already doing this, this role isn't the right fit.
  • Strong written English, comfort working independently, and the ability to adapt quickly when priorities shift.

Nice to have

  • Experience connecting AI tools, APIs, or agents to automate marketing workflows.
  • Hands-on experience building custom AI agents (prompt engineering, tool use, multi-step orchestration).
  • Involvement in product marketing: positioning, messaging, launch content, or sales enablement.
  • End-to-end webinar management experience.
  • Basic to intermediate SEO knowledge; GEO/AIO experience in LLM-driven search environments.
  • Background in or exposure to agentic AI, banking, insurance, fintech, or logistics marketing.

What's in it for you

  • Direct impact on how the company scales and delivers multi-million-dollar enterprise transformation deals.
  • Competitive compensation with an early-stage equity package.
  • Work alongside an ambitious leadership team driving category creation in enterprise AI.
  • Collaborative, fast-paced culture with room to grow and make an impact.

Location: Israel

About the job

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Job type

Full Time

Experience level

Experience

2 years minimum

Location requirements

Hiring timezones

Israel +/- 0 hours

About FlowX

Learn more about FlowX and their company culture.

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FlowX.AI is redefining banking modernization with the first-ever unified, open, AI platform built to free banks from restrictive point solutions. Its multi-agent modernization platform enhances agility for financial institutions by seamlessly integrating with legacy systems and providing a robust, flexible infrastructure to support various banking applications. This cutting-edge platform allows for application modernization, business process automation, and infrastructure enhancement, all critical in adapting to the rapidly evolving financial landscape.

By harnessing advanced AI technologies, FlowX.AI enables banks to streamline operations, improve compliance, and enhance overall customer experiences. The platform empowers financial institutions to consolidate multiple business processes and systems into a single digital framework, drastically reducing development timelines. For example, it claims to deliver enterprise-grade mobile and web digital front-ends in as little as 10 weeks with significantly smaller engineering teams.

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FlowX

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