Sporty Group

At the heart of what we do is a culture of innovation and excellence that defines Sporty Group as a leader in the global digital entertainment landscape. Established in 2013, our company has grown to become a formidable consumer internet and technology business that excels in sports media, gaming, social platforms, and fintech. With a commitment to serving millions of active users daily, we operate across 10 countries and 3 continents, creating unparalleled engagement through cutting-edge technology and services.

Our flagship platforms, including SportyBet, SportyTV, and Sporty Studios, showcase our dedication to delivering an enriching entertainment experience. SportyBet offers exciting sports betting opportunities, focusing on football with a diverse array of markets and competitive odds. Simultaneously, SportyTV serves as the home of premium football broadcasting in Nigeria and Ghana, providing access to top leagues and events. As an internal creative hub, Sporty Studios is where compelling narratives and captivating visuals come to life, enhancing our brand storytelling.