Digital Marketing & Analytics Manager

Shape the digital growth of Droids On Roids! 🚀

Are you ready for a new challenge? We’re looking for a data-driven Digital Marketing & Analytics Manager to support our lead generation and marketing efforts through smart analytics, technical SEO, marketing automation, and optionally paid campaigns. You’ll play a key role in strengthening our marketing engine and helping us attract high-quality leads.

About Droids On Roids ⚡️

At the beginning of 2025, Droids On Roids joined forces with Apadmi, one of the UK’s leading digital product consultancy, unlocking even more opportunities for innovation in mobile development.
We work with top startups and global brands like CCC, Carlsberg, Vodafone, BBC, and Co-op, delivering high-quality code and an agile approach they trust. But don’t just take our word for it – see what our clients say on Clutch.co.

The role:

You’ll collaborate closely with our Content Marketing Manager, Sales team, and Developers to lead technical SEO efforts, build marketing dashboards, and automate data flows. Your goal? Help us reach the right people at the right time, with the right message - and measure everything along the way. Occasionally, you might also support our paid campaigns.

Requirements

• 3+ years of hands-on experience in B2B performance marketing (agency or in-house),
• Deep understanding of GA4, SEO, Google Ads and performance optimization,
• Experience with technical marketing tools: GTM, WordPress CMS, CRM systems (Salesforce is a plus), Marketing Automation (Zapier, ActiveCampaign),
• Proven track record of driving traffic and leads via both organic and paid methods,
• Analytical mindset with excellent reporting capabilities,
• Strong written and verbal communication skills in English (at least C1 level),
• Experience in working in a remote-first environment.

Extra points for:

• Familiarity with marketing in a software development / tech environment,
• Knowledge of CRO or website experimentation platforms.

Psst... You don’t match all of the items on our requirements list? Don’t hesitate to apply anyway - don’t let the confidence gap or imposter syndrome get in the way - there’s a chance you’re more amazing than you think you are! :)

Your responsibilities:

DATA, REPORTING & ANALYTICS

• Maintain and evolve our marketing analytics stack as a single source of truth,
• Build custom dashboards and reporting workflows (GA4, Looker Studio, etc.),
• Run A/B and multivariate tests, identify actionable insights, and suggest improvements,
• Implement automated dataflows between key systems (GA4, CMS, Salesforce, etc.),
• Prepare performance summaries and growth reports for the team.

TECHNICAL & STRATEGIC SEO

• Own keyword research, content mapping, and on-page SEO planning,
• Collaborate with Content Marketing Manager on identifying relevant topics for our blog,
• Work with developers to implement best practices in technical SEO,
• Create or guide the production of high-impact SEO content: blogs, landing pages, guides, case studies,
• Use Ahrefs, Google Search Console, and other tools to report on performance and continuously test, iterate, and scale what works,
• Stay updated about the fast-changing LLM/AI landscape and how it affects SEO.

PAID MEDIA & GROWTH MARKETING

• Plan, execute, and optimize paid campaigns on Google Ads and LinkedIn,
• Manage tracking setups (e.g., GA4, GTM, Salesforce, WordPress CMS),
• Leverage automation and bidding strategies to maximize campaign performance,
• Stay ahead of changes in algorithms and trends in digital performance marketing,
• Experiment with landing page variants, funnels, and conversion paths.

COLLABORATION & STRATEGY

• Work closely with our Content Marketing Manager, developers, and sales team,
• Participate in growth brainstorming and planning meetings,
• Suggest new channels, tools, or tactics to support our strategic marketing goals.

Recruitment process:

Submit an application form - it’s the best way for us to get to know you!

• Answer a few questions during an initial Google Meet with Maria (Marketing Lead) - 45min.
• Complete the task we send to you.
• Join a remote Interview - technical part with Maria (Marketing Lead), Piotr (Head of Growth), and a member of the People team - 1h.
• Welcome aboard! ⚡

Salary:

• 70 - 90 PLN/h + VAT (B2B)
• 9 600 - 12 400 PLN gross (UoP)