Job DescriptionWe’re seeking a sharp, creative, and strategic Brand Copywriter to join our marketing team. In this role, you’ll lead the charge in crafting compelling copy across our most critical user-facing surfaces—email, product, and web. You’ll shape and scale doola’s brand voice, accelerate the speed and quality of copy development, and ensure every customer touchpoint tells a clear, cohesive, and engaging story.
You’ll partner cross-functionally with product, design, and marketing to bring new features to life, onboard users, and drive conversion through messaging that’s as effective as it is delightful.
This is a high-impact, high-visibility role that requires both big-picture brand thinking and meticulous execution.
Key Responsiblities
- Own all brand copywriting across emails, onboarding, and in-product flows.
- Translate complex product concepts into simple, engaging messaging that drives action.
- Define, document, and scale a distinct, consistent brand voice across all touchpoints.
- Partner with Product, Design, and Growth teams to write emails, web pages, product launches, and marketing materials.
- Build a brand messaging framework that enables other teams to move faster and write better.
- Use copy to improve conversion performance, guide user behavior, and deepen customer engagement.
Skills and Qualifications
- 3+ years of experience in copywriting roles, with a strong portfolio of lifecycle emails and product copy.
- Background in brand strategy, UX writing, or product marketing.
- Deep understanding of using copy to move users through their lifecycle, empathizing with the customers’ perspective and balancing the company goals.
- Strong editing and revision skills, with a passion for clarity, brevity, and impact.
- Familiarity with tools like Figma, Notion, and Google Docs.
- Strong async communication skills and comfort working independently.
Bonus Qualifications
- Experience owning messaging or brand tone across an organization or product.
- Experience in SaaS, B2B, or early-stage startup environments.
- Familiarity with lifecycle platforms like Customer.io or Braze.
- Ability to interpret and act on performance data to improve messaging.
Why Join Us
- This is a rare opportunity to define and scale a brand voice.
- You’ll work on high-visibility launches that impact tens of thousands of customers.
- You’ll help build systems that make messaging better—and faster—across the entire company.
- We’re a fast-growing team where your ideas and writing will help shape how we grow.
- Opportunity to work with a dynamic and innovative company at the forefront of the industry.
- Collaborative and supportive team environment with opportunities for growth and development.
- Flexibility to work remotely from anywhere with a stable internet connection.
- Competitive compensation package with performance-based incentives.
doola is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.