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Circana (formerly IRI and NPD) is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.
At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Learn more at www.circana.com.
What will you be doing?
This role supports Mark Anthony Brands Inc. in the West Loop neighborhood in Chicago. This is a unique opportunity to join a high-performing team and leverage data, analytics, and insights to inform growth strategy and address other critical business issues for a dynamic and successful company. We seek candidates with previous market research, consumer packaged goods (CPG), or marketing services experience along with a keen interest in analyzing data to reveal actionable insights into consumers, shoppers, retailers, and in-market performance. Must have strong analysis, storytelling, and communication skills.
Location: This is a Hybrid role with on-site requirements of 3 days at the client offices in the West Loop, Chicago, Illinois. Some flexibility in onsite days.
What will you need in order to be successful?
Advanced Analytic Skills: Demonstrated ability to independently conceive, manage, and deliver fact-based analyses that provide clients with fresh, actionable insights to inform strategy.
- Adept at quickly recognizing and understanding client needs and desired outcomes; comfortable asking discovery and scoping questions when needed.
- Instinctive ability to envision mutually beneficial outcomes and proactively conceive analysis project plans and structure client deliverables.
- Skillfully applies different data sets and metrics to address issues, leading to clear, fact-based responses to client needs.
- Ability to help teammates improve their deliverables and contribute to the team’s thought leadership output.
- Recognizes opportunities to utilize Circana subject matter experts to address client needs and effectively partners with colleagues and clients to pursue, leveraging their superior client knowledge to achieve mutual wins.
Consultative Selling: Apply knowledge of the client, marketplace dynamics, and Circana capabilities to identify, pursue, and close business opportunities.
- Target and sell services that address expressed (and sometimes unexpressed) client needs; ask questions to identify the root causes of issues versus symptoms.
- Work effectively with cross-functional partners to develop correct solutions, tightly linking client needs to Circana capabilities and helping to deliver clear, compelling proposals.
- Manage selling process and coordinate Circana SMEs to ensure the project is delivered successfully.
Impactful Presence: Demonstrate strong interpersonal communication and presentation skills; present a professional image.
- Gain the trust of clients, Circana cross-functional partners, and other stakeholders, and be perceived as a domain expert and valued business partner.
- Intellectually curious, and aware of industry trends and how they may impact clients, consumers, shoppers, and competitors.
- Able to educate clients on analytic methods, shape their thinking, and influence the decisions they make.
- Demonstrate a flexible approach to communication; adapt messages quickly to the appropriate level or function with poise and polish
Strategic Impact: Understands key client issues/needs and produces strong, compelling business analyses, with well-supported findings and actionable insights, for high-value outcomes.
Requirements
- 5+ years of progressive, relevant experience in marketing, sales, insights, or related functions with a Consumer-Packaged Goods (CPG), Research, or Marketing Services company.
- Experience working with Non-Alcoholic Beverages (Carbonated Soft Drinks (CSD), Water, Sports, Energy) categories.
- Experience with Circana/IRI or other syndicated data solutions such as Nielsen, is required.
- Demonstrated ability to use and integrate multiple data sources to address client business issues with data-driven findings and implications.
- Prior experience partnering successfully with cross-functional teams to achieve intended business outcomes.
- Bachelor’s degree in a related field.
Circana Behaviors
As well as the technical skills, experience, and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day roles:
- Stay Curious: Being hungry to learn and grow, always asking the big questions
- Seek Clarity: Embracing complexity to create clarity and inspire action
- Own the Outcome: Being accountable for decisions and taking ownership of our choices
- Center on the Client: Relentlessly adding value for our customers
- Be a Challenger: Never complacent, always striving for continuous improvement
- Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity
- Commit to each other: Contributing to making Circana a great place to work for everyone
Location: This position can be located in the following area(s): Greater Chicago area.
The below range reflects the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. An employee’s position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, any collective bargaining agreements, and business or organizational needs. The salary range for this role is $110,000 - $140,000.
This job is also eligible for bonus/incentive pay.
We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, and 401(k) to eligible employees.
You can apply for this role through the Circana Careers website or Intranet site for internal candidates.
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