*Client Insights Consultant

Client Insights Consultant

Let’s be unstoppable together!

Circana is the leading advisor on the complexity of consumer behavior. Through unparalleled technology, advanced analytics, cross-industry data, and deep expertise, we provide clarity that helps almost 7,000 of the world’s leading brands and retailers take action and unlock business growth. We understand more about the complete consumer, the complete store, and the complete wallet so our clients can go beyond the data to apply insights, ignite innovation, meet consumer demand, and outpace the competition.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We have a global commitment to diversity, equity, and inclusion as we believe in the undeniable strength that diversity brings to our business, employees, clients, and communities (with us you can always bring your full self to work). Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together.

Learn more at www.circana.com.

What will you be doing?

As innovators in Big Data starting with POS, Circana is looking for professional and sharp analytic minds to execute, analyze and present findings to our Consumer-Packaged Goods (CPG) client’s category management and brand and trade marketing groups. Use your energy and motivation to evaluate research data, find key points, and recommend action steps to directly impact the bottom line for our clients. Do you have those abilities? Are you are looking for opportunities to grow and showcase yourself both in a company and a client-based setting? Then this position is for you.

This Consultant role supports the Tobacco Industry clients both within and outside of the United States. This is a unique opportunity to join a high-performing team and leverage data, analytics, and insights to inform growth strategy and address other critical business issues for a dynamic and successful company. We seek candidates with previous market research, consumer packaged goods (CPG), or marketing services experience along with a keen interest in analyzing data to reveal actionable insights into consumers, shoppers, retailers, and in-market performance. Must have strong analysis, storytelling, and communication skills along with proven in-market ownership of client portfolio of business.

Job Responsibilities

Client Insights Analysts at Circana possess and execute upon four key skill sets:

• Analytic Capability: Use a systematic approach to solving problems that involve breaking it into smaller pieces, tracking the implications of situations, generating multiple alternatives, and making comparisons of potential solutions before taking action.
• Quality Control: Drive to achieve high-quality results through effective data integrity.
• Planning and Organizing: Determine effort and resources required to meet objectives; able to plan, coordinate and manage resources effectively to ensure task completion.
• Client Focus: Consistently act with client satisfaction in mind and follow through on commitments to ensure the needs of the client are met.
• Budget achievement ownership for clients and accounts on an annualized basis in alignment with solution business development strategies.

What will you need in order to be successful?

Advanced Analytic Skills: Demonstrated ability to independently conceive, manage, and deliver fact-based analyses which provide clients with fresh, actionable insights to inform strategy.

• Adept at quickly recognizing and understanding client needs and desired outcomes; comfortable asking discovery and scoping questions when needed.
• Instinctive ability to envision mutually beneficial outcomes and proactively conceive analysis project plans and structure client deliverables.
• Skillfully applies different data sets and metrics to address issues, leading to clear, fact-based responses to client needs.
• Ability to help teammates improve their deliverables and contribute to the team’s thought leadership output.
• Recognizes opportunities to utilize Circana subject matter experts to address client needs and effectively partners with colleagues and clients to pursue, leveraging their superior client knowledge to achieve mutual wins.

Consultative Selling: Apply knowledge of the client, marketplace dynamics, and Circana capabilities to identify, pursue, and close business opportunities.

• Target and sell services that address expressed (and sometimes unexpressed) client needs; ask questions to identify the root causes of issues versus symptoms.
• Work effectively with cross-functional partners to develop correct solutions, tightly linking client needs to Circana capabilities and helping to deliver clear, compelling proposals.
• Manage selling process and coordinate Circana SMEs to ensure the project is delivered successfully.

Impactful Presence: Demonstrate strong interpersonal communication and presentation skills; present a professional image.

• Gain the trust of clients, Circana cross-functional partners, and other stakeholders, and be perceived as a domain expert and valued business partner.
• Intellectually curious, and aware of industry trends and how they may impact clients, consumers, shoppers, and competitors.
• Able to educate clients on analytic methods, shape their thinking, and influence the decisions they make.
• Demonstrate a flexible approach to communication; adapt messages quickly to the appropriate level or function with poise and polish.

Strategic Impact: Understands key client issues/needs and produces strong, compelling business analyses, with well-supported findings and actionable insights, for high-value outcomes.

Financial Acumen: Demonstrate strong financial acuity with internal and external tracking needs that support return on investment, profitability, business target goals and objectives across portfolios.

Requirements

• 5+ years of experience with syndicated data, analytics, category management, or related fields
• Marketing and/or sales with a premier Consumer Packaged Goods (CPG) company or other companies using syndicated or POS data
• Demonstrated expertise in translating data and analysis into relevant implications
• Experience with syndicated data
• Strong project management and process skills
• Able to engage in consultative manner with clients when helping solve/manage content deliverables
• Active usage of CRM tools such as Microsoft Dynamics or Sales Force

Circana Behaviors

As well as the technical skills, experience and attributes that are required for the role, our shared behaviors sit at the core of our organization. Therefore, we always look for people who can continuously champion these behaviors throughout the business within their day-to-day role:

• Stay Curious: Being hungry to learn and grow, always asking the big questions
• Seek Clarity: Embracing complexity to create clarity and inspire action
• Own the Outcome: Being accountable for decisions and taking ownership of our choices
• Center on the Client: Relentlessly adding value for our customers
• Be a Challenger: Never complacent, always striving for continuous improvement
• Champion Inclusivity: Fostering trust in relationships engaging with empathy, respect and integrity
• Commit to each other: Contributing to making Circana a great place to work for everyone

Location

This position can be located in the following area(s): Remote