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C.A. FerolieCF

Director Sales Development - Value Channel

C.A. Ferolie is a family-owned sales and marketing agency providing brands with tailored marketing solutions since 1947, focusing on consumer needs and market trends.

C.A. Ferolie

Employee count: 201-500

United States only

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Who We Are

At C.A. Ferolie, we pride ourselves on maintaining strong traditions of excellence, providing our valued clients with tailored sales and marketing solutions since 1947. Our teams are enthusiastic, experienced, and knowledgeable people who consistently exceed expectations. We are family-owned and operated, giving us unparalleled flexibility to invest locally in talent and development that delivers industry-leading results.

The Director Sales Development manages businesses, sales development managers, and assistant sales development managers to support clients’ achievement of their objectives for innovation, assortment, merchandising, pricing, and promotion leading to increased market share, volume, and profitability at customers in our Value Channel. The Director Sales Development may also be responsible for leading customer relationships providing strategic recommendations and tactical execution of the client(s) objectives while supporting the customers’ category growth goals.

Director of Sales Development Key Responsibilities:

·Leads the development of channel performance objectives, plans and evaluation metrics for associates and teams under supervision offering strategies and tactics to clients and customers to enhance collaboration, joint business planning and mutual success through proactive communications, a cadence of tier stepped engagement (in person or online) and bi-annual Top to Top Executive sessions to review outcomes, opportunity gaps and business partnership proposals and campaigns.

·Demonstrates knowledge of the clients’ products, policies and personnel, and collaborates with the client to develop realistic objectives and strategies for building its business.

·Demonstrates industry, market, customer and category knowledge by regularly monitoring and analyzing market trends, customer trends, promotional activity, consumer behaviors, demographic shifts and “best practices”.

·Provides Fiduciary Management of Client/Customer Relationships in the areas of innovation, assortment, pricing, programming, shelving and claims management.

·Demonstrates accountability and responsibility for client and customer relationships, maintains appropriate records, manages and accesses company SharePoint Sites, shares files on company platforms and drives and manages client and customer portals as required for success.

·Establishes professional and frequent lines of communications with clients, supervisors, direct reports, associates and customers and elevates issues and opportunities in a timely manner.

·Participates in training and development programs to improve communication, organization, analytical, presentation, and negotiation skills.

·Is a "team player"; is honest and forthright with all parties; works well with peers; trains and develops subordinates; adheres in all respects to Code of Business Conduct.

What We're Looking For:

·Bachelor’s degree or equivalent; or ten to fifteen years related experience and/or training; or equivalent combination of education and experience.

·Multiple years of experience calling on value customers.

·Ability to read, analyze, and interpret instructions, sales operations and procedures manuals, general business periodicals, HR regulations and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and associates. Adapting to the various forms of communication: verbal, non-verbal, written, visual, mass, group and individual.

·Must know basic arithmetic operations such as addition, subtraction, division, and multiplication to perform accurate calculations of budgets, net sales, margins, promotional percentages, discounts and commissions. Ability to calculate figures and apply concepts to sales velocity ratios, days of supply, pallet configurations and sales forecasting, and proportions to practical situations.

·Ability to define problems, collect data, establish facts, and draw valid conclusions. Ability to interpret an extensive variety of technical instructions in mathematical or diagram form and deal with several abstract and concrete variables.

· Working knowledge of Microsoft Office Suite of Programs including but not limited to: Outlook, Word, Excel and PowerPoint.

·Must have a valid driver's license and a clean DMV report.

Perks:

  • Paid Holidays
  • Medical/Dental/Vision/VTL
  • Flexible Spending Account
  • Company-paid Life/AD&D Insurance
  • 401k match
  • Generous PTO

About the job

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Full Time

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United States +/- 0 hours

About C.A. Ferolie

Learn more about C.A. Ferolie and their company culture.

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C.A. Ferolie is a well-established family-owned and operated sales and marketing agency with a history dating back to 1947. Our mission is to empower brands across all aisles of the food and retail sectors by employing strategic marketing techniques and a hands-on approach to management. Since our inception, we have developed a reputation for excellence in brand building, providing tailored services that range from marketing and merchandising to data-driven insights. With a commitment to understanding consumer behavior and market trends, we position our clients' products effectively in a competitive marketplace.

Our skilled team is dedicated to ensuring that the brands we represent resonate with consumers' preferences and expectations. We leverage innovative marketing strategies, such as digital marketing and co-brand marketing, to drive sales and expand our clients' market presence. The synergy between our team members fosters an environment of creativity and solutions-oriented thinking. By forming strong partnerships with companies such as C.A. Fortune, we enhance our capabilities and deliver comprehensive omnichannel strategies. In a landscape that is constantly evolving, C.A. Ferolie remains committed to delivering exceptional results for our clients while upholding the traditions of integrity and excellence that have defined our business for over seventy years.

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