BetterCloud is an independent software vendor that builds unified SaaS (Software as a Service) management software. Founded in November 2011 by David Politis and David Hardwick, the company is headquartered in New York, NY, with engineering offices in Atlanta, GA. BetterCloud's mission is to empower IT professionals to define, remediate, and enforce management and security policies for their SaaS applications, enabling them to transform the employee experience, maximize operational efficiency, and centralize data protection. The platform offers no-code automation for zero-touch workflows, allowing companies to automate processes and policies across their cloud application portfolio.
The company initially launched DomainWatch, a security tool for Google Workspace applications, and later pivoted to general SaaS management in December 2016. Over the years, BetterCloud has raised a total of $187 million in funding through multiple rounds, with significant investments from firms like Warburg Pincus, Bain Capital Ventures, Accel, and Vista Equity Partners. In May 2023, Jesse Levin was appointed CEO, with founder David Politis transitioning to the role of Executive Chairman. BetterCloud serves thousands of customers across more than 60 countries, including well-known organizations like HelloFresh, Oscar Health, Square, Zoom, and Walmart. The company is recognized as a market leader in SaaS Operations Management by customers and analyst firms such as G2, Gartner, and Forrester. BetterCloud also fosters a community of SaaSOps experts through initiatives like the Altitude conference and The State of SaaSOps Report. In March 2024, BetterCloud announced the acquisition of G2 Track from G2, further enhancing its capabilities in managing software application licenses and expenses. The company continues to innovate, focusing on providing solutions for IT teams to manage multi-SaaS environments by automating tasks such as onboarding, offboarding, mid-lifecycle changes, SaaS application access and entitlements, and security policies.
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