Senior Backend Developer - Fully Remote, Turkey Based

At Appier, we understand that our customers face increasing challenges in effectively engaging their audiences across a multitude of digital channels. In today's competitive market, companies are tasked with not only reaching potential customers but also ensuring that they provide personalized experiences that drive loyalty and conversion. This is why we focus on delivering AI-powered marketing solutions that navigate every touchpoint of the customer journey. Our tools are designed to help businesses automate marketing operations, fine-tune user acquisition strategies, and craft personalized interactions that resonate.

Our platforms, such as AIQUA and AIDEAL, leverage advanced data analytics and machine learning to facilitate real-time insights and consumer behavior predictions. For instance, businesses have successfully reduced customer acquisition costs by utilizing our powerful targeting solutions that identify high-value customers based on their engagement patterns. Through dynamic campaign adjustments and personalized content delivery, our clients enjoy significantly improved return on advertising spend (ROAS) and enhanced customer lifetime value. As Appier continues to grow, we remain committed to empowering our customers with the AI-driven tools they need to thrive in a data-rich world.