Senior Director, Experiential

Duties and Responsibilities:

• Oversee the planning, execution, and evaluation of high-end client events, activations, and other large volume experiential marketing programs.
• Manage budgets, timelines, and resources for established experiential programs, as well as strategize and support new opportunities.
• Collaborate with internal teams and external resources to ensure seamless execution of large scale events.
• Build and maintain strong relationships with client stakeholders, including their agency, marketing, and executive leadership.
• Analyze data to track the performance of existing experiential programs and identify areas for improvement and efficiencies.

​Skills and Qualifications:

• Experience: Minimum 7 years of proven experience in experiential marketing, event management, or a related field. Experience within the automotive experiential industry is highly encouraged.
• Leadership: Strong leadership, communication, and interpersonal skills.
• Strategic Thinking: Ability to develop and implement long-term strategic plans.
• Project Management: Strong project management skills, with the ability to manage multiple projects and resources simultaneously.
• Budgeting & Financial Management: Experience in managing budgets and financial resources.
• Industry Knowledge: Understanding of the experiential industry and process flows required to successfully manage an event.