AircallAI

Director, Digital Marketing (Remote CA or WA)

We believe in the power of conversation. We want to empower Sales & Supports teams to truly connect with customers, bring meaning to a conversation, and create long-lasting business impact.

Aircall

Employee count: 501-1000

United States only
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Aircall is a place where voices are valued.
Backed by over $220 million of investment since 2015, we create technology that fuels accessible, transparent and collaborative communication to empower our base of 18,000+ customers (and growing) to make authentic, human connections.
Conversation is a cornerstone of our culture. Wherever our people find themselves in the Aircall world – Paris, New York, Sydney, Madrid, London, Berlin, or at home – everyone has a voice that is valued.
Whatever your background, wherever you’re from – we want you to join the conversation. Let’s talk.
About the Role
The Director of Digital Marketing is a strategic role that leads our global paid and organic digital marketing channels. We are looking for an experienced digital expert and leader to manage a talented digital marketing team at the international level. The main goal of this team is to drive demand and inbound pipeline through high ROI-driven digital strategies.

What you'll do:

  • Set up and develop a global digital strategy to drive inbound and enable predictive spend and positive ROAS, with the goal to meet or exceed digital performance targets.
  • Own digital channels to feed marketing and sales funnel and oversee digital customer acquisition strategy with advanced audience targeting (SEO, Google Ads, Paid social, ranking websites…)
  • Work and manage the SEO experts to optimize site traffic and conversion.
  • Manage an international team of digital specialists (Paid Search, Organic Search, Paid Media...) manage their career development, their aspirations, and ensure the well-being of everyone.
  • Define overall digital campaign strategy; execute global marketing campaigns (evergreen & seasonal campaigns in line with Market trends): align to the global marketing campaign calendars, identify opportunities, prioritize projects,, monitor performance and analyze results
  • Analyze and report weekly results, implement corrective actions quickly if needed and work with the operations to determine and prioritize data views needed to optimize digital efforts and track results.
  • Report to the leadership team inbound performance, tactical and strategic plan.
  • Enable full-funnel performance analysis and align investment decisions with performance targets.
  • Collaborate with the field, program, product marketing, content, studio and brand teams to develop and implement a coordinated strategy for acquiring multichannel prospects.
  • Manage external agencies, freelancers and budgets.

What you'll bring:

  • Senior experience in performance and/or digital marketing, preferably in the B2B SaaS space (10 years)
  • Attribution and data expertise including GA4, GSC, Looker and others.
  • Experience with international digital acquisition (NA, EMEA & APAC)
  • Experienced advertiser on digital advertising platforms like Adwords, Display, Affiliate programs, Facebook, Linkedin, etc.
  • Strong on and off-page SEO experience
  • Experience managing large budgets at a global level and being accountable for ROI
  • Player/Coach - strategy is not enough, we need to build things and expect you to get stuck in with your team
  • Metrics-driven mindset, with critical thinking and problem-solving skills
  • Great management skills, you will be a leader for an international team
  • Excellent team player with strong communication, you understand an integrated approach across our marketing channels and work collaboratively to achieve team success
Aircall is constantly moving forward. We’re building new roads to complete our journey, and we’re taking people with us who have the same builder mentality.
Let’s grow together: Aircall is a place for those who dare to be bold and seek responsibility, excellence, and the opportunity to push themselves to new heights.
We’re creating a place where great people trust one another and thrive together.
People flourish at Aircall and now is the time to be part of the team and the journey we’re on.
Why join us?
🚀 Key moment to join Aircall in terms of growth and opportunities💆‍♀️ Our people matter, work-life balance is important at Aircall📚 Fast-learning environment, entrepreneurial and strong team spirit🌍 45+ Nationalities: cosmopolite & multi-cultural mindset💵 Competitive salary package & equity🏨 Medical, dental, and vision insurance is 100% covered📈 401k plan with company matching!✈️ Unlimited PTO — take the time you need to come to work feeling great!⭐️ Wellness, commuter, and childcare reimbursements💚 Generous parental leave policy
DE&I Statement: At Aircall, we believe diversity, equity and inclusion – irrespective of origins, identity, background and orientations – are core to our journey.
We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We’re working to create a place filled with diverse people who can enrich and learn from one another. We’re committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive.
We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn.
Want to know more about candidate privacy? Find our Candidate Privacy Notice here.

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About the job

Apply before

Jun 03, 2024

Posted on

Apr 04, 2024

Job type

Full Time

Experience level

Executive

Location requirements

Hiring timezones

United States +/- 0 hours

About Aircall

Learn more about Aircall and their company culture.

View company profile

We believe in the power of conversation.

We want to empower Sales & Supports teams to truly connect with customers, bring meaning to a conversation, and create long-lasting business impact.

Aircall is the phone and communication platform, designed for sales and support teams. It is an entirely cloud-based voice solution, easy to use, reliable and integrated with all CRMs and critical business and conversational tools such as Salesforce, HubSpot, Intercom, Slack, Gong, and many others. Through a combination of its powerful software and dedicated people, Aircall helps SMBs drive productivity and turn customer and employee satisfaction into key growth drivers.

Aircall has expanded its international footprint and currently has over 800 employees from 40 nationalities spread over 8 offices and was named one of Built In’s Best Places to Work. As part of the Deloitte Fast 500 list, Aircall achieved centaur status after securing over $100 million in annual recurring revenue earlier in 2022.

Aircall is on a mission. And our culture is rooted in it.

We learn, try, and improve each day. We approach new initiatives with excitement, and we’re committed to success — for us as individuals, for our teams, and most importantly, for our customers, who motivate us in everything we do. Aircallees are from France, the US, Australia, Spain, UK, Germany and 32 other countries worldwide.

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Aircall

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