Acrotrend

Acrotrend is a full-service customer analytics consultancy that excels in enhancing customer lifetime value for its clients using industry expertise, practical data science, and sophisticated artificial intelligence. Founded in 2007, Acrotrend has successfully delivered over 250 customer analytics projects across multiple industries, including high-profile clients such as The Economist, Informa, Reed Exhibitions, and Gilead Sciences. The firm specializes in actionable insights that help organizations make robust, data-driven decisions for acquiring, serving, and retaining customers.

Acrotrend's areas of expertise encompass customer data management, customer journey analytics, and machine learning, among others. The company prides itself on providing tailored solutions that empower clients to maximize their customer and revenue objectives. Acrotrend leverages technologies like Snowflake, AWS, and PowerBI to deliver insights that foster long-term business transformation and improve customer experiences. By focusing on actionable data, Acrotrend helps businesses activate the latent value in their data, thereby enhancing decision-making capabilities and overall performance.