Acquco

Acquco is an institutionally-backed acquisition company headquartered in New York City, specializing in acquiring and accelerating Amazon-based e-commerce brands. Founded in 2020 by ex-Amazonians Raunak Nirmal and Wiley Zhang, along with investment expert Jerel Ho, the company focuses on third-party Fulfillment by Amazon (FBA) sellers. Acquco's mission is to build the largest portfolio of next-generation, e-commerce brands in the world. The company leverages proprietary technology and deep operational expertise to identify, evaluate, and scale promising Amazon brands globally. This technology reviews numerous criteria points to determine a brand's suitability for acquisition, ensuring a data-driven approach to their growth strategy. Acquco prides itself on offering flexible deal structures tailored to the specific needs of sellers, including options for profit participation and equity. They emphasize a transparent and efficient acquisition process, aiming to allow sellers to exit their businesses in a short timeframe, often within 30 days, without surprises or renegotiations. Post-acquisition, Acquco utilizes its extensive Amazon operator expertise to significantly grow the acquired brands, turning them into true omnichannel businesses and enabling sellers to earn substantial payouts as their brands scale.

The company has demonstrated significant growth since its inception, reporting substantial revenue increases and team expansion. By early 2022, Acquco had grown its team to 155 employees globally and had achieved considerable financial milestones. Acquco's approach is not solely transactional; they aim to build lasting relationships with sellers and partners within the Amazon ecosystem. They offer solutions for sellers looking to exit, partners seeking collaboration, and brokers representing sellers. The company's leadership team, comprised of veteran operators and individuals with direct Amazon experience, is a key asset in their strategy to effectively scale brands. Acquco is committed to fostering a dynamic and collaborative work environment, offering remote-friendly and flexible opportunities. Their core values emphasize making a direct impact and taking responsibility for the company's success, regardless of an employee's tenure or title. The company also highlights an 'open door' culture, with an accessible executive team involved in training, strategy, and execution.