Zoha Liaquat

I analyzed an 800,000+ row retail dataset using Excel and Power Query, cleaning and transforming the data before building an interactive dashboard. The analysis found that the UK contributed approximately 83% of revenue, with a 17 to 18% return rate and peak sales activity around 3 PM.

I designed a five-page interactive Power BI sales dashboard with DAX-driven KPI cards and monthly trend analysis. It visualizes revenue, profit, orders, returns, customer segments, and geographic order concentration.

For the Maven Movies database project, I analyzed rental patterns, revenue, and film and category performance using SQL and MySQL Workbench. I also explored Gurugram real estate data with Python, Pandas, Matplotlib, and Seaborn to examine pricing trends and property characteristics.

In freelance work, I handled client Excel tasks including data cleaning, reporting, and Pivot Tables. I also tracked engagement, reach, and conversion metrics across client accounts and created recurring Excel KPI reports. I’m seeking an entry-level Data Analyst or Business Analyst role.