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Надежда Зимина

@zimina

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Senior Product Designer building complex B2B SaaS and AI-powered products, from early ideas to shipped experiences.

Russian Federation

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What I'm looking for

I’m looking for a Senior or Lead Product Designer role where I can own complex product problems end-to-end — from discovery and product thinking to UX/UI, prototyping and implementation. I’m especially interested in B2B SaaS, AI-powered products and 0→1 environments where design has a real influence on what gets built. Open to remote opportunities and relocation.

I’m a Senior Product Designer with 10+ years in design, working across B2B SaaS, AI-powered products, fintech and complex enterprise systems.

I like taking ambiguous problems and turning them into products people can actually use — from research and product direction to UX/UI, prototyping, experimentation and implementation.

Currently, I’m building Viaduco, an AI-guided consumer product, as a co-founder and product designer. Before that, I was the first designer at H3llo Cloud, where I helped take a complex B2B cloud platform from an early idea to public beta in six months and built its design system from scratch.

Earlier at CROC, I designed web and mobile products across banking, telecom and industrial operations, often working on complex workflows with multiple roles, states and stakeholders.

I’m especially interested in B2B SaaS, AI products and teams where designers have real ownership — not only over the interface, but over the problem and what gets shipped.

Experience

Work history, roles, and key accomplishments

Current

Co-founder, Product Designer

Current

Viaduco

Apr 2026 - Present (6 months)

Owned end-to-end customer experience for an AI-guided mental health iOS product, including product direction, UX research, interaction design, prototyping, and analytics. Designed AI-powered conversational interactions and increased App Store product-page-to-install conversion from 23% to 29%.

Product Design UX Research Information Architecture Interaction Design Prototyping Experimentation Analytics Amplitude A B Testing AI LLM iOS

Lead Product Designer / Art Director

H3llo Cloud / L1veStack

Aug 2024 - Dec 2025 (1 year 4 months)

Joined as the first designer and helped take a B2B cloud infrastructure SaaS from early concept to public beta in six months. Defined information architecture, interaction models, and built the design system from scratch, while mentoring designers and partnering closely with engineering.

Product Design UX Research Information Architecture Interaction Design Wireframing Prototyping Design Systems Stakeholder Management Mentorship B2B SaaS Cloud Infrastructure

Senior Product Designer

CROC

Jun 2019 - Nov 2023 (4 years 5 months)

Led UX across 3–4 complex products in parallel across banking, telecom, industrial operations, logistics, and aviation. Redesigned a drone-survey experience, eliminating the need for mandatory engineer-led onboarding of about 90 minutes.

UX Design UX Research Usability Testing Information Architecture User Flows Interactive Prototyping Stakeholder Management Mobile App Design Web Design Tablet Design

UX/UI Designer, Art Director

Finteca / SimpleFinance

Oct 2016 - Jun 2019 (2 years 8 months)

Designed digital product and web experiences with a strong visual-design foundation across interface design, typography, illustration, motion/video, and marketing communication.

UX Design UI Design Visual Design Typography Illustration Motion Design Video Marketing Communications