Zidan Ibn Younuse

I’m a digital marketing specialist working across paid media, SEO, and analytics, with client experience spanning India and the GCC. Day to day, I run Meta Ads and Google Ads accounts, audit sites for technical SEO issues, and ensure tracking is set up properly.

My work is grounded in measurement and reporting: I set up GA4 and Meta Pixel so campaign performance can actually be measured, and I handle conversion tracking and campaign reporting end to end. I also build landing pages and portfolio pages in WordPress and Elementor to support lead generation.

In freelancing, I’ve managed Meta Ads campaigns for small business clients—from scoping and budget management to results reporting. I also created LinkedIn and Instagram content aimed at recruiters and business owners in the Gulf region to support client acquisition.

Before marketing, I started in retail sales and operations, where I learned to hit deadlines and report numbers accurately. I’m now focused on taking on paid media and SEO work with more ownership, in the GCC or remote/hybrid worldwide, and I’m progressing through an advanced digital marketing program (SEO, AEO, GEO).