Zeynep Okumuş

I am an analytical Data Developer with over two years of experience in high-growth SaaS environments, focused on turning data into strategic insight. I specialize in SQL-driven analysis, automated validation, and building Grafana and Looker dashboards that enable real-time operational decision-making.

At Growdash I engineered proactive validation and alert systems that reduced data inconsistencies in client-facing reports and ensured reporting reliability. I developed complex Grafana visualizations and automated benchmarking workflows to provide actionable market comparisons for Sales and Customer Success teams.

I have hands-on experience with marketing analytics (ROAS, CPO, ROI), retention modeling, client health scoring, and cannibalization analysis, and I apply AI-augmented SQL queries for sentiment analysis and deep-dive audits on large datasets. I also contributed to process automation, financial reporting alignment, and HR/recruitment workflow improvements for scaling teams.

I bring a pragmatic, stakeholder-focused approach to BI and operations, delivering measurable improvements in KPI tracking and transparency while ensuring compliance and documentation for audits. I am motivated to join teams that value reliable data infrastructure and data-informed strategic decisions.